Robyn Sue Fisher

Robyn Sue Fisher

Founder & Chief Brrrista / Chairman of the Board @ Smitten Ice Cream

About

Entrepreneur and impact-driven leader with proven ability to address multifaceted organizational challenges and a passion for bridging gaps between people and ideas. Sparker of magic.

Country

United States

City

San Francisco

Industry

Food & Beverages

Skill

Thought Systems Development, Writing, Leadership Development, Marketing Strategy, Presentation Skills, Thought systems, Business Strategy, Analytical Skills, Creative Problem Solving, Innovation Management, Strategic Planning, Budget Management, Cross-functional Team Leadership, Interpersonal Communication, Written Communication, Public Speaking, Organizational Culture, Early-stage Startups, Strategic Vision, Business Development

Experience

Smitten Ice Cream

Founder & Chief Brrrista / Chairman of the Board

Smitten Ice Cream

LinkedIn
2007-6 - Present · 19 yrs 4 mos

San Francisco Bay Area

Created and developed the beloved and nationally recognized Bay Area brand, named one of Oprah’s “Things that will make you say WOW”, awarded “#1 Best Ice Cream Brand” by Tasting Table, and featured in a broad array of media publications - from Newsweek (“High Tech Methods Create Best Ice Cream Ever”) to Wired Magazine (“How Silicon Valley Perfected Ice Cream”). Led the invention and development of the Company’s patented "Brrr" Ice Cream Machine, which makes the highest quality of ice cream, from scratch, in ~90 seconds flat. Led continual improvement and design for manufacturability processes, overseeing engineering team, patent portfolio, regulatory approvals, prototyping and manufacturing. Bootstrapped the company by launching the brand on the streets of San Francisco during the 2009 recession out of a Radio Flyer Wagon, as one of the original users of Twitter. Developed the brand identity buy living and breathing the mission and values and utilizing both an operator and visionary lens. Steered the company through growth (retail and wholesale), recession, Covid pandemic, and a nationally publicized store vandalism, always centering the brand around spreading love and building community. Developed an exceptional company culture, lauded in Conscious Company Magazine (feature cover article), and rooted in entrepreneurial and servant leadership values.

Independent Consultant (while starting Smitten Ice Cream)

2007-9 - 2009-9 · 2 yrs 1 mo

San Francisco Bay Area

D2M Product Design

Independent Consultant

D2M Product Design

LinkedIn
2008 - 2009 · 1 yr

Palo Alto, California, United States

Acted as Director of Marketing & Business Strategy: owned key client relationships and built strategic partnerships + worked with CEO and COO on refining the company brand identity and value system.

Amgen

Independent Consultant

Amgen

LinkedIn
2008 - 2008

Europe and Australia

Led multinational, cross-functional training program to 200+ senior managers throughout Western Europe, Eastern Europe, Scandinavia, and Australia (16 countries); outstanding contribution recognized by Amgen International Leadership.

Avidbank

Consultant to the Board of Directors

Avidbank

LinkedIn
2008 - 2008

Palo Alto, California, United States

Managed the secondary stock offering between 125 investors and 20 Directors/Officers.

Stanford University Graduate School of Business

Case Writer

Stanford University Graduate School of Business

LinkedIn
2007 - 2008 · 1 yr

Palo Alto, California, United States

Wrote and published business school cases for Stanford GSB and for executive programs for professional athletes.

Silicon Valley Community Foundation

Consultant to the President

Silicon Valley Community Foundation

LinkedIn
2006-7 - 2006-12 · 6 mos

Summer Intern

Led the organizational creation of a philanthropy tool to increase donor engagement and generate long-term giving.

Monitor Group

Strategy Consultant

Monitor Group

LinkedIn
2001-7 - 2005-6 · 4 yrs

Boston, New York, Paris

PROGRAM MANAGEMENT: Developed and executed an international marketing business plan for a $30 billion medical devices company, guiding 7 country managers and facilitating the European Council in creating the integrated plan and budget. COMMUNICATION: Established curriculum and led a comprehensive training program to embed strategic planning processes throughout the European branch of a Fortune 500 company. Created “action agenda” for Professor Michael Porter’s Life Science Industry Cluster Initiative – implemented by industry councils and state government. INTELLECTUAL PROPERTY DEVELOPMENT: Created “next generation” training and business development for strategic marketing services. NON-PROFIT: Designed the growth strategy for the first national network of urban secondary schools devoted to international studies (sponsored by the Bill and Melinda Gates Foundation). Co-developed creative public action campaign aimed at preventing abusive teen relationships.

Education

Stanford University Graduate School of Business

Stanford University Graduate School of Business

LinkedIn

Business Administration and Management, General

2005 - 2007 · 2 yrs

Co-President of the student body: 2006 - 2007. Active in Center for Entrepreneurial Studies, Women in Management, and Service Learning Programs.

Williams College

Williams College

LinkedIn

Psychology

1997 - 2001 · 4 yrs

Phi Beta Kappa, Magna Cum Laude. Varsity Basketball and Scholar Athlete. Academic All NESCAC (New England Small College Athletic Conference). Teaching Assistant in Psychology and Statistics.

Robyn Sue Fisher's Contact Information

Email

******@***.com

Phone

(**) *** ****

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