Robert Niegel

Brand and Market development of ROWE Lubricants in the Asia-Pacific Region. √ Customer acquisition and management √ Expansion of product portfolio and customer base √ Adaption of sales and pricing system to suit local markets √ Strengthen brand name and value through B2B + B2C marketing, promotions and exhibitions √ Adjust distribution strategies to guarantee sustainable growth

Development of the TUNAP brand in the Independent Aftermarket sales channel in Mainland China, Hong Kong and Taiwan. √ Planning and achieving sales targets √ Setting up office structure, sales- / backoffice-team and technical support √ Preparing and executing market entry of TUNAP brand in IAM channel √ Developing and maintaining professional relationships with clients, supervising their growth √ Performing regular distributor and market visits, providing required assistance and training

Shanghai based Chief Representative of German Engine Oil, Additives & Car Care Manufacturer LIQUI MOLY. Responsible for Business Development of the China, Japan, South Korea, Hong Kong and Taiwan markets, as well as managing the operations of the LIQUI MOLY Representative Office in Shanghai. Responsibilities include: √ Leading a small team of 8 and keeping the Rep. Office operational √ Identifying and developing new business opportunities √ Planning and overseeing brand building and promotional activities √ Business travels for regular market checks, customer visits, sales support √ Collaborating with marketing and managing communication with technical department

Shanghai based Representative of German Engine Oil, Additives & Car Care Manufacturer LIQUI MOLY GmbH. Responsibilities included: √ Planning and executing sales and marketing initiatives √ Act as primary contact for customer queries and concerns √ Perform customer negotiations for contractual terms and agreements √ Prepare project proposals and develop project plan, schedule and budget √ Develop business presentations for customer as needed √ Interact with customers to clearly understand business needs and expectations √ Build positive working relationships with customers and ensure customer satisfaction

Internship at PFI Hong Kong Ltd., quality assessment tasks in China. √ Quality assessment and control of manufactured goods in Chinese factories √ Handling inspections documents, planning business trips √ Communicating on site during inspections, interpret between German, English and Chinese √ Coordinating events and seminars √ Customer consultations

Internship at PFI Hong Kong Ltd. within the scope of the APLF (Asia Pacific Leather Fair). √ Reception of guests at exhibition-booth √ Customer consultations √ Translation tasks √ Participation in seminars

Chinese Studies Japanese Studies

Comprehensive studies of Mandarin Chinese: Reading, writing, conversational & negotiation skills.