Robert Romaniuk

My role is centered on driving strategic growth: expanding enterprise adoption of digital payment solutions, forging partnerships that unlock new opportunities, and helping businesses erase barriers by integrating digital currencies at scale. By combining commercial strategy with a deep understanding of payments and digital assets, I work closely with decision-makers to create value-driven solutions that meet today’s demand for secure, compliant, and future-ready payments.

Drove end-to-end sales and business development strategies and expansion across European and international markets in the tech and e-commerce sectors. Founding member of the commercial team. • Built high-performing sales pipelines, closing complex B2B deals in logistics, SaaS, and retail. • Led system integrations projects with external platforms, ERPs, and marketplaces, bridging technical capabilities with commercial objectives.

Responsible for driving APO Group’s revenue (new business development and existing business retention and upselling) and managing the customer success team (4 people). I regularly reported directly to the Founder and Chairman of the company. • Assisted in building global sales, pricing and growth strategies • Catalyzed company’s transformation from a product-oriented to a customer-oriented organization • Built the Customer Success Team. Recruited, trained and onboarded 4 team members • Increased company’s revenue by ca. 30% year on year from 2020 to 2023 • Grew company’s client base in Africa, Asia, Europe, and the Americas by 25% • Conceptualized and sold communication strategies for pan-African promotional campaigns to fortune 500 companies, SMEs, NGOs, and other organizations • Won new business with global brands such as DHL, Marriott, Ecobank, Alibaba Group, The European Investment Bank, and others • Built a strong network of company executives and government figures in Africa, the Middle East, Europe, and the Americas

Developed and implemented an Africa-wide growth strategy, including client procurement initiatives in Ethiopia, Tanzania, South Africa, the Netherlands, Switzerland and Turkey. Created, launched, and managed Invest in Equatorial Guinea campaign across Facebook, Instagram, X and LinkedIn. • Promoted to Director after 6 months and designated to manage and grow the company’s operations in Dallas, Texas • Negotiated, pitched, and secured several new business contracts for the provision of WSC’s core services totaling over $500,000 • Cooperated with CEO daily to define, create, launch, and manage WSC’s growth strategy in EMEA and the Americas

Tasked with sales strategy development and implementation, new client procurement, as well as growing key strategic accounts such as yahoo!, Volkswagen KSA, the Saudi Arabian Ministry of Labor, and the UAE Ministry of Environment. • Pitched, negotiated, and secured a $1 million contract for the provision of PR services • Collaborated with the management team in the development and implementation of a new Middle East growth strategy

Commercial and production Director of print and digital country investment guides published in tier 1 international media such as TIME Magazine, the Wall Street Journal, China Daily, and USA Today. • Exceeded sales targets regularly, while resourcefully managing each project in challenging environments • Trained 5 salespeople who became top sellers in the company • Authored several investment guides, which were published in TIME Magazine, China Daily, and other prominent media