Robert Abeyta Jr.

As the founder and creative director of DualForces, I lead a highly successful creative studio that specializes in providing innovative design and branding solutions for clients in the fashion, sport, and training industries. With a particular focus on wellness, we develop and implement creative strategies that consistently meet or exceed client goals and expectations. Drawing on my extensive expertise in branding, product development, and marketing, I have designed and launched our product line that has achieved strong sales and customer engagement. Additionally, I manage all aspects of the business, including finances, staffing, and operations, and built a highly skilled and motivated team of creatives. My leadership and strategic vision enables us to cultivate strong relationships with clients and partners, resulting in repeat business and referrals. With my strong business acumen and exceptional design skills, I successfully grew the studio and established it as a leading creative agency in our industry. Client List Available Upon Request

As a Business Partner and Creative Director of the Undefeated's UACTP platform, played a pivotal role in envisioning, leading, branding, and executing the successful launch of an innovative service business platform and business vertical for the renowned Undefeated brand. Led the establishment of a specialized private training and fitness facility that catered to the local community, offering exceptional training in disciplines such as Brazilian Jiu Jitsu and high-intensity workouts, alongside comprehensive recovery and wellness practices. Capitalized on the facility to generate captivating content opportunities and develop exclusive on-site products exclusively available to members. Fostered collaborative partnerships with industry leaders such as Nike, Nike China, Adidas, USASOC, NTS Radio, Sorenix, and Gym Jones, cultivating mutually beneficial opportunities.

Primary work focused on Apple.

Seasonal creative direction, art direction, graphic design, apparel design, brand direction, packaging, collaborations, ad campaigns, retail executions for global special projects and collaborations.

Responsible for creating and driving seasonal stories to inform product creation. Product design, graphic design for footwear and apparel for Urban West line focused on the creative regional insights from Los Angeles to Latin Americas. The UW line was a new business unit for NIKE. I headed the line creatively from the start of $0 revenue to a $250MM business. As the first product designer located off campus in NIKE history leading a team of 12 creatives.

Creative partner with Mister Cartoon and Estevan Oriol. Creative direction, art direction & design. Projects included music video art direction, fine art books, CD packaging, websites. Clients included Cypress Hill, Blink 182, Transplants, Rancid, Pepsi, Nike, Imagine Entertainment, Universal Music.

Art Direction and design execution for websites, print, collateral, T-shirt design, P.O.P items. Numerous skateboard designs, T-shirt graphics for all brands of The Girl Skateboard Companies.