Rob Homewood

Founder‑CTO and technology leader focused on taking SaaS and marketplace concepts from idea to early scale. I blend product strategy, lean architecture and hands‑on engineering (PHP/Laravel, JavaScript/TypeScript) to deliver thin vertical slices, gather real usage signals, and evolve with evidence. Co‑founded platforms in healthtech (patient education & engagement) and music collaboration (global creative marketplace), owning product vision, architecture, delivery cadence, and selective contractor engagement. Approach: keep the early architecture intentionally simple yet “future‑shapeable”; add complexity only when learning velocity or scale genuinely requires it. Alongside founder roles I lead enterprise application portfolios (Dynamics 365 CE/F&O, HRIS, ITSM, custom apps). That range keeps my product decisions grounded in integration, data stewardship, security, and lifecycle considerations that become critical as products scale or enter enterprise procurement processes. Operating style: translate hypotheses into sequenced increments, keep architecture honest through code review and mentoring, maintain transparent backlogs and lightweight governance, and embed a culture that values clarity, craft, and continuous improvement. Current professional energy is directed toward building resilient products, developing engineering talent, and ensuring early design choices remain accelerators—not constraints—as teams and customer demand grow.