Riya S.

Summer 2026

• Provide academic and personal guidance to new students. • Assist mentees in exploring career opportunities and professional developments.

• Drove the Investment Performance Modernization Project by auditing TIAA Traditional Retirement plan messaging across fact sheets and web pages, identifying key inconsistencies. Conducted stakeholder interviews and used AI to deliver competitive analysis and copy recommendations to improve clarity and brand alignment. • Led key deliverables on the Age 90 Mailing Project, coordinating with Marketing and four business units to address 800+ clients nearing annuitization. Applied legal feedback, secured approvals, and ensured timely, compliant communication across internal channels.

• Conducted commercial real estate underwriting, financial modeling, and capital sourcing across 3 deals, contributing to $15M+ in total evaluated asset value. • Collaborated with brokers, lenders, and lawyers in a team competition to pitch a real- world investment deal.

• Collaborated with industry leaders, explored key sectors including investment banking, corporate banking, market and commercial real estate, participated in interactive learning, strengthened knowledge of corporate finance strategies • Analyzed complex CIB products and market trends, attained insights into their structure and applicability in real-world scenarios, fostered professional connections from personalized guidance on career development.

• Managed social media platforms (Instagram, TikTok, Snapchat) resulting in a 40% increase in engagement and a 20% boost in student sign-ups. • Designed landing page graphics and led on-campus activations, increasing user sign-ups by 35%. • Used platform analytics tools to track engagement and adjust posting strategies, resulting in higher user retention and click-through rates.

• Led brand activations and distributed 600+ weekly samples to drive regional product awareness; increased event attendance by 25% over 3 months. • Conducted market research and built relationships with student orgs and campus influencers. • Tracked and analyzed sampling performance using KPIs to optimize outreach strategies and improve product trial effectiveness.

• Created marketing templates and managed outreach collateral, leading to a 40% increase in event sign-ups and successful engagement with 5+ corporate partners, including AIG Insurance. • Planned and hosted a national hackathon with 120+ student participants from 10+ states, securing 3 corporate sponsors.