Ricky Ching
Product Marketing Manager @ Analog Devices
About
Experienced Sales & Marketing Professional with a demonstrated history of working in the semiconductors industry. Strong product management professional skilled in Mixed Signal, Analog Circuits, Power Electronics PMIC, Semiconductors, Business Development, and Application-Specific Integrated Circuits (ASIC). Manage product marketing and strategic activities related to supporting and successfully growing the product lines and their business. Develop product positioning which differentiates in the market. Sales enablement - Communicate the value proposition of the products to the sales team & develop the sales tools that support the selling process. Product launch – plan the launch of new products & releases the cross-functional implementation of the plan. Market intelligence & demand creation – knowing the customers & competitions; develop the strategy & manage the marketing programs that drive demand for the products.
United States
Pleasanton
Semiconductors
Cloud Computing, Analog, Semiconductors, Business Development, Mixed Signal, IC, Electronics, Product Marketing, ASIC, 工程, 產品管理, 類比電路設計, CMOS, 半導體產業, Analog power, Analog Circuits
Experience
Product Marketing Manager
Analog Devices
San Jose, California, United States
BMS Automated Building E&M Engr
Logic Base Engineering Inc.
Hong Kong
Private Company
Sales And Marketing Manager
Rising Prodigy Edu. Ltd.
Hong Kong
Private Company
Product Line Marketing Manager
Microchip Technology Inc.
Hong Kong
Key product focus: Power Management (PMIC) products such as LED Drivers, System Supervisors & Battery Chargers.
Business Development Manager
HID
Hong Kong
Key Product focus: Smart card & RFID contactless card reader technologies as well as NFC for identification security.
Regional Product Manager
Nu Horizons Electronics, An Arrow Company
Hong Kong
Key Product focus: 2.4GHz RFIC for ANT+, Bluetooth & Proprietary ULP, SerDes, EQ/CD mixed signal ICs for Video Broadcast & Surveillance.
Business Development Manager
Texas Instruments
Hong Kong
Key product focus: Analog signal chain products such as Amplifiers, ADC/DAC, RF mod & radio, ASSP.
Marketing Manager
National Semiconductor
Hong Kong
Product Application Engineer
National Semiconductor
Hong Kong
Key product focus: Data converter products such as Temp sensors, ADC/DAC , amplifiers products such as operational Amps, video amps.
IC Designer
onsemi
Hong Kong
Key product focus: Power management products such as AC/DC PFC, DC/DC Buck/Boost.
Product Engineer
National Semiconductor
Santa Clara, California, United States
Key product focus: Data Acquisitions products such as Temp sensors, ADC/DAC.
Education
The Hong Kong University of Science and Technology
IC Design Engineering
California Polytechnic State University-San Luis Obispo
EE
Ricky Ching's Contact Information
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