Ricardo Prieto Vázquez

Ricardo Prieto Vázquez

Founder / Head Commercial CRM and AI @ ConnectIA

About

Executive working in sales, after-sales, network development, parts and accessories and finance (automaker's bank), for Volkswagen, Ford, Renault and Toyota brands for over 30 years, at the factory and also indirectly with the network dealerships. Project management, budget preparation and monitoring (budget and forecast), negotiation skills, leadership, persuasion for managing the dealer network. Financial feasibility study, prospecting, geo-marketing study, identification of potential markets for the establishment of new stores, selection and start-up. Acting in partnership with the areas of marketing, advertising agencies, distribution, planning, public relations, legal, training, sales process, used cars, customer experience, after-sales, parts, accessories. Retail sales and marketing (off-line and digital), CRM, data analysis and problem solving, dealership performance indicators, sales teams with action plan development focused entirely on delivering results. Sales process, after sales and dealer network development with a differentiated quality approach based on the Toyota Way: TPS - Toyota Production System, TBP - Toyota Business Practice and JKK - Ji Kontei Kanketsu. Great relationship, people management, motivating team, strong teamwork and people development. #For me innovation is a lifestyle #Regional Sales Manager #Key Account Manager #Field Sales Representative

Country

-

City

Spain

Industry

Automotive

Skill

Alquiler de coches, Inglés, Instrumentos financieros, Contrataciones, Integración de equipos, Formación y desarrollo, Competencias transversales, Resolución de conflictos, Gestión de cuentas, Contratación de personal, Dirección de equipos, Venta directa, Liderazgo organizacional, Formación, Aptitudes de organización, Proceso de ventas, Negociación de contratos, Desarrollo empresarial, Gestión del talento, Servicios al cliente

Experience

ConnectIA

Founder / Head Commercial CRM and AI

ConnectIA

LinkedIn
2025-10 - Present · 1 yr

Spain and Brazil

I’m the founder of ConnectIA, a business consulting firm focused on changing the mindset of the entire organization on how to use Artificial Intelligence day to day and make the company far more productive with AI. Our goal is to plan, develop, implement, and commercialize AI agents and automation solutions for businesses using our own platform. We believe we’re living through a true AI “space race,” and your company needs a structured consultancy to start (or accelerate) this journey safely and with a focus on results. That’s why we work from strategy all the way to operations, connecting technology, processes, and people. We implement an AI platform with multiple intelligent agents (ChatGPT, Google Gemini, Claude AI, X AI, DeepSeek, Groq, Dialogflow, Coze) fully integrated with your customer communication channels: WhatsApp, email, SMS, Facebook, Instagram, TikTok, and many others. Customers keep using their preferred channel (especially WhatsApp), but they don’t realize they’re interacting with an AI, because the flows are designed for a natural, helpful, and results-driven conversation. For the automotive sector, we offer a multichannel CRM for the sales operation and customer service of dealerships, integrating the entire journey: marketing, sales, and after-sales. We design automation flows with “massive value” to improve the sales funnel, increase conversion rates, qualify leads with much higher accuracy, and help managers focus on the process—not on each isolated sale. In management terms, this means a more standardized sales process, less rework, less effort to coordinate people, and greater predictability of results. We also replace outdated WhatsApp bots and legacy apps with a much more efficient, integrated, and flexible AI layer.

Grupo Flexicar

Commercial

Grupo Flexicar

LinkedIn
2025-3 - 2025-4 · 2 mos

Specialist in sales, appraisal, purchasing, and customer service in the used car sector, with a focus on personalized advice, effective negotiation, and closing deals with high standards of quality and trust.

GrupoNewChase

Commercial Manager

GrupoNewChase

LinkedIn
2022-12 - 2024-1 · 1 yr 2 mos

One year and two months of experience with auto insurance as a manager in a large brokerage (14 thousand insurances/year) with the main insurance companies of the market: Allianz, Liberty, HDI, Tokio, Mitsui, among others.

Grupo New

Gerente General - Automoción

Grupo New

LinkedIn
2021-9 - 2022-11 · 1 yr 3 mos

Gerente General responsable por concesionarias: 4 Toyota, 1 Mercedes y 1 Jaguar/Land Rover

Grupo New

Sales Manager

Grupo New

LinkedIn
2021-3 - 2021-12 · 10 mos

Volumen de 140 coches/mes + 40 ventas directas. 10 asesores de ventas y 2 ventas directas. Gestión de equipo con enfoque comercial y de resultados, 15 KPIs: Market share, CRM, accesorios, estética, movilidad , colaboración posventa, trade in, leads, índice de satisfacción del cliente, NPS, etc, con excelentes resultados.

Toyota do Brasil

Regional Sales Manager in São Paulo State

Toyota do Brasil

LinkedIn
2014-1 - 2020-10 · 6 yrs 10 mos
Toyota do Brasil

Dealer Network Development Department Chief

Toyota do Brasil

LinkedIn
2011-1 - 2014-12 · 4 yrs
Toyota do Brasil

Senior Sales Consultant

Toyota do Brasil

LinkedIn
2007-7 - 2010-12 · 3 yrs 6 mos
Lexus

Regional Lexus Sales Manager

Lexus

LinkedIn
2016-5 - 2017-10 · 1 yr 6 mos
Renault Group

Sales and After Sales Business consultant

Renault Group

LinkedIn
2004-5 - 2007-7 · 3 yrs 3 mos
Volkswagen do Brasil

Senior Commercial Consultant After Sales - Parts and Accessories

Volkswagen do Brasil

LinkedIn
2000-11 - 2003-12 · 3 yrs 2 mos
Volkswagen do Brasil

Technical assistance sub-manager

Volkswagen do Brasil

LinkedIn
1994-10 - 2000-11 · 6 yrs 2 mos
Ford Credit

Administrative/Credit Technician

Ford Credit

LinkedIn
1992-6 - 1994-10 · 2 yrs 5 mos

Autolatina Financial Services - Join venture Ford and Volkswagen

Volkswagen Financial Services

Office Assistant - Credit and Consortium

Volkswagen Financial Services

LinkedIn
1990-1 - 1992-6 · 2 yrs 6 mos

Autolatina Financial Services - Join venture Ford and Volkswagen

Education

MBA USP/Esalq

MBA USP/Esalq

LinkedIn

Gestão de Vendas

2024-7 - 2026-7 · 2 yrs 1 mo
Centro Universitário Newton Paiva

Centro Universitário Newton Paiva

LinkedIn

Strategic Marketing Management

1999 - 2000 · 1 yr

Ricardo Prieto Vázquez's Contact Information

Email

******@***.com

Phone

(**) *** ****

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