Reyanne Auguste, MPS
Influencer & Community Management @ E.L.F. BEAUTY
About
Hello, my name is Reyanne Auguste. I was born and raised in New York City and it’s where I currently reside. As someone interested in fashion and beauty, I was drawn to Social Media Marketing, Influencer Marketing, and PR. Throughout my relevant internships, I have honed many skills such as written and verbal communication, project management, social media content, community management, and influencer relations.
United States
New York City Metropolitan Area
Apparel & Fashion
Event Management, Influencer Marketing, Community Management, Community Engagement, Competitive Analysis, Design, Writing, Pitching Media, Search Engine Optimization (SEO), Google Workspace, Press Outreach, Interpersonal Relationships, Media Clipping, Launches, Videography, User Generated Content, Content Creation, Photography, Attention to Detail, Problem Solving
Experience
Influencer & Community Management
E.L.F. BEAUTY
New York City Metropolitan Area
Global Marketing Intern (Juicy Couture, Aeropostale, Lucky Brand, Fredericks of Hollywood)
Authentic Brands Group
New York City Metropolitan Area
Young Professionals Committee Ambassador
Licensing International
New York City Metropolitan Area
Social Media Content & PR Intern
MAKEUP BY MARIO
New York City Metropolitan Area
Social Media Marketing Intern
Milk Makeup
New York, New York, United States
Social Media Marketing Intern
Fur
New York, New York, United States
Marketing & Public Relations Coordinator
See ROSE Go
New York, New York, United States
- Led See ROSE Go social media marketing and brand presence on Instagram and TikTok by curating personalized content that encourages greater engagement - Grew Instagram engagement within July 2023, reaching +49.6% more accounts compared to June 2023 - Led the PR Media and Partnership communication helping to strategize, pitch stories to media, develop and maintain the media list, and VIP gifting - Review and report weekly on platform analytics utilizing Meta Business Suite to strategize future content - Engage in influencer outreach through Instagram and TikTok Creator Marketplace to pitch collaboration proposals with individuals that truly reflect the brand’s image and mission
Social Media & Digital Marketing Intern
Faviana International
New York City Metropolitan Area
- Researched trends, created content ideas (UGC, Brand Ambassadors), and managed social media platforms for Instagram, TikTok, Facebook, and Pinterest - Increased Instagram audience engagement by 205%, and increased follower count from 57k to 60.9k - Studied TikTok algorithm and increased follower count from 2.5k to 3.1k - Wrote and edited 30+ original blog articles to strengthen account brand identities - Created graphic design imagery for content using Canva and Photoshop - Uploaded merchandise to the website and utilized geo-tagging and SEO when uploading product images, social media posts, and blog articles
Business Development Assistant
Seneca
New York City Metropolitan Area
- Improved brand marketing through social media management and content creation - Managed the Instagram account and grew follower count from 67k to 89k in five months - Launched Spring and Summer 2022 campaigns with the marketing team - Created and scheduled weekly newsletter through Klaviyo - Managed emails and website features such as pricing, photos, returns, and exchanges in Shopify - Facilitated visionary photoshoots in June and July 2022
Marketing & Operations Intern
Alex Woo Jewelry
New York City Metropolitan Area
- Improved audience engagement on social media by implementing fun concept ideas - Photographed, recorded, and managed content for Instagram - Created weekly newsletters - Managed the back end of the website using Shopify
Education
LIM College
Fashion Marketing
LIM College
Fashion Merchandising
Minor: Beauty
Reyanne Auguste, MPS's Contact Information
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