Rebecca Seeto

Experienced Merchandise Planner with nearly two decades in the fashion industry, I specialise in transforming numbers into actionable insights that drive profitability, streamline inventory, and align product strategy with customer demand. My next role would ideally allow me to continue leveraging my strengths in data analytics, forecasting, and strategic planning to add measurable value. Throughout my career—most recently at Lorna Jane, and previously at Culture Kings and ASICS—I’ve partnered with cross-functional teams to manage complex inventory flows, optimise product assortments, and drive OTB planning across omni-channel environments. I’m proficient in Excel (advanced), highly skilled in sales trend analysis, and comfortable using data to guide decisions from pre-season planning to in-season adjustments. What sets me apart is my ability to combine creative intuition with commercial thinking. I thrive in roles where I can deep-dive into data, uncover trends, and collaborate with stakeholders to solve real business problems. Whether it’s refining core line performance, minimising stockouts, or identifying opportunities to boost margins—I’m all about impact. I hold a Bachelor of Business and several certifications in Excel, and I’m excited to expand further into roles that blend my retail expertise with more advanced data-focused challenges. 📩 Let’s connect if you're looking for someone who brings both industry know-how and a data-first mindset to planning, analytics, or merchandising teams.