Rebecca Gentile Gianelli

CEO and co-founder of Naboo Partners, a boutique PR, networking and consulting firm created to build strategic connections and turn them into real opportunities. My mission is to guide companies, brands and talents towards high-impact partnerships, bridging different worlds – from sports to luxury, from art to lifestyle and beyond. I believe true value comes from combining strategic vision, creativity and the ability to activate authentic relationships. At Naboo Partners, we operate at the crossroads between consulting and opportunity development, helping our clients generate new revenue streams and position themselves in exclusive, high-profile contexts. In one sentence: we turn ideas and connections into tangible, lasting value.

As Marketing & Communication Manager at Medicx, I lead the strategy and execution of all marketing, brand, and communication initiatives supporting the company’s growth in the healthcare sector. I oversee brand positioning, go-to-market strategy, and corporate communication to strengthen Medicx’s reputation as a trusted technology partner for healthcare providers. My role focuses on translating Medicx’s mission — to help healthcare organizations improve efficiency, patient access, and service quality through AI and human expertise — into clear, consistent, and impactful communication across all channels.

As the Marketing and Communication Manager at Centralino Sanitario, I am responsible for planning and executing the company’s marketing and communication strategies. My role includes: - Designing and managing communication campaigns to promote the company’s services. - Overseeing branding activities and ensuring a consistent corporate image across all channels. - Developing content and materials to support business objectives and enhance market positioning. - Collaborating with internal teams and external partners to drive innovative initiatives. - Reporting directly to the company’s Director to align strategies with organizational goals. I played a key role in creating the brand from the ground up, working closely with an external agency and guiding the process from its inception. This role requires strategic thinking, creativity, and a deep understanding of the healthcare sector.

My job consisted in helping companies - in different fields such as law, charity, sport and corporate marketing - define, sharpen, and grow their reputation over time and in identifying effective marketing campaigns in order to reach targeted audiences effectively and efficiently. In addition, I offered guidance on how best to communicate with these potential clients, through both online and offline communications. Research is one of the keystones of my work since most key decisions should be based on a foundation of data, collected trough both quantitative and qualitative methods, about the customer, sector, and competition.    Planning, executing, and monitoring marketing strategies is also fundamental to ensure positive results.