Corey Kent
Strategic Advisor
United States
Dallas-Fort Worth Metroplex
Management Consulting
Performance Marketing, Subscriptions, Audience Development, Content Marketing, Ad Serving, Direct to Consumer Marketing, Paid Social Media, Google Analytics, Google Ads, Web Analytics, Digital Marketing, Problem Solving, Funds Management, Market Share, Consumer Behavior, Performance Metrics, Media Planning, Market Research, Data Analytics, Creative Development
Experience

Strategic Advisor
Thrive Financial Solutions Inc
Dallas, Texas, United States
• Private contracting services include business consulting, business management, and marketing. • Specializing in (but not limited to) the music industry and millennials/hip-hop culture. • Show businesses how they can improve financially, teach leadership to employees, and motivational campaigns. • Execute marketing campaigns for product launches, store openings, and more. • Developed and executed digital marketing campaigns for a diverse roster of artists, driving increase in social media followers and growth in streaming numbers. • Managed digital advertising budgets, optimizing campaigns for maximum ROI and efficiency. • Spearheaded the launch of innovative digital initiatives, including interactive fan experiences, virtual events, and exclusive content releases. • Provided strategic guidance on digital content creation, distribution, and optimization to support artist development and brand building efforts. • Monitored industry trends and emerging technologies to stay ahead of the curve and identify new opportunities for audience engagement and revenue generation. • Lead a team of digital marketing professionals in the development and execution of comprehensive digital marketing campaigns across multiple platforms including social media, streaming services, and websites. • Conceptualize and implement data-driven strategies to increase fan engagement, drive ticket sales, and promote new releases, resulting in increase in online engagement and growth in revenue. • Collaborate with artists, management teams, and cross-functional departments to align digital marketing initiatives with overall brand and business objectives. • Analyze market trends, consumer behavior, and campaign performance metrics to optimize marketing strategies and drive continuous improvement. • Cultivate relationships with key industry partners and influencers to amplify brand presence and reach new audiences.

Co-Founder
Blapworld
Dallas, Texas, United States
• Dallas-based clothing brand and lifestyle company that also produces music and events. • Launched brand by starting with an in person pop-up store for 6 months pre-covid then continued to run the store through e-commerce earning over 100k annually. • Host annual school supply drive with Dallas radio station K104 and Dallas Public School District • Volunteer as a youth mentor at the Dallas Teen Conference with Dallas Police Department, 97.9 & K104 Radio Stations, non-profit organizations, Target, at Fair Park. • Started record label "Blapworld Records" & released albums on all digital streaming platforms. • Book talent for curated events regularly and manage artists, producers, and DJs.

Head of Talent & Events
SFD Empire (Entertainment)
Atlanta, GA
- Developed and managed platinum-selling and Grammy-nominated talent, generating millions of streams across platforms and reaching global audiences. - Produced and curated over 50 events, including major festivals like SXSW and collaborations with brands such as Cartoon Network and Morehouse College. - Secured key sponsorships and partnerships, while leading a successful A&R team that signed artists collectively earning over 1 billion streams across digital service platforms. Key Achievements: • Led the A&R team to sign artists who have collectively earned over 1B+ streams across DSPs. • Past clients include but not limited to: Republic Records, 300Ent Records, Empire Records, SayCheeseTV, Elevator Magazine, Lil Yachty, Derrick Milano, Russ, Rich The Kid, Yung Baby Tate, OG Maco, Ski Mask TheSlumpGod, 808 Mafia, Brandon Thomas, Lil Debbie, Project Pat, Kap G, OG Parker, Zaytoven, Trap-A-Holics, DJ Burn One, Cease & Desist Clothing, Yung Icey, K$upreme, and more.

Senior Marketing Analyst
Atlanta
• Collaborated directly with the VP of Marketing to execute regional and national marketing campaigns, including the rollout of Xfinity products. • Played a key role in the NBCU merger, managing internal marketing campaigns for over 180k employees. • Developed successful brand partnerships and launched back-to-school campaigns for the Northeast and Florida regions. • Conducted competitive analysis and managed cease and desist actions, helping increase brand revenue through effective marketing strategies. • Assisted with TV & radio marketing strategies, improving Comcast’s national brand visibility.
Education

Marketing
Polished my leadership and marketing skills at the #1 HBCU, all while learning to juggle the responsibilities of being a student, employee, small business owner, and recording artist all simultaneously. Worked hand in hand with top fortune 500 companies like Google, Coca Cola, Viacom, Comcast, Samsung, AT&T and more - often being ranked as top in advertising or marketing.
Corey Kent's Contact Information
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