Rui Wang

Led digital transformation and business intelligence for a fast-growing beverage franchise with 2,000+ stores, building CRM and data systems that improved decision efficiency by 30% and online sales volume by 18%. - Conducted in-depth U.S. market research on freshly made beverage industry, including pricing analysis, store operation models, and consumer behavior. Delivered a market entry strategy for 3F’s North America expansion, identifying optimal city clusters and store formats. - Opened pilot stores in the U.S. to validate franchise model and product-market fit; led cross-border supply chain setup, vendor sourcing, and local licensing. - Formulated strategic plan to move supply chain upstream into agriculture and food processing, reducing ingredient cost volatility by 15% and improving gross margin stability. - Designed new low-investment franchise model increasing franchise uptake by 20% and franchisee profitability. - Developed differentiated pricing and promotion strategies across online and offline channels, leveraging elasticity analysis to maximize franchisee ROI and brand competitiveness.-

- Scaled daily order volume from 0.2M to 4M within 18 months. Built the network from a one-to-one SKU-warehouse structure to a complicated network with subnetworks and multi-warehouse inventory placement, while maintaining inventory turns of 10–15 days (20-30 days during peak) and 90%+ on-shelf rate. - Built inventory management team (4→11 FTEs) and led strategic projects improving inventory turn by 25%. - Partnered cross-functionally with Taocaicai (community commerce) to integrate inbound operations and analytics.

- Owned two core inventory placement and optimization systems that determined optimal stock levels and locations across Amazon’s global FC network, directly impacting delivery promise and cost efficiency. - Designed and launched an input enhancement algorithm that improved delivery speed by 2% and reduced annual fulfillment cost by $130M through smarter inventory allocation. - Collaborated cross-functionally with engineering, data science, and ops teams to translate business problems into technical product requirements; prioritized backlog using cost driven metrics. - Developed internal dashboards (SQL + Tableau) to visualize network efficiency KPIs and supported executive reviews with cost-performance analyses.

- Designed the global inbound logistic optimization product responsible for making cost-based optimal routing decisions of cross-border freight. - Led projects that improved customer experience by simplifying the booking experience of ocean freight. Worked with 3rd party logistics company to align on operation process and information flow schema.

- Owned the technology roadmap for Prime Now Supply Chain, driving scalability and cost reduction across 30+ urban fulfillment centers. - Delivered 10+ tech initiatives improving system automation for transshipment, transfer execution, and inventory placement—resulting in a 10% efficiency gain in hub-spoke operations. - Designed and launched the automated hub-spoke transfer product managing millions of unit transfers per year, significantly enhancing real-time inventory balance. - Collaborated with software engineers, finance, and operations teams to define business logic and implement data-driven KPIs for inventory health monitoring.

- Managed multiple inventory placement optimization projects to improve local in-stock rate while maintaining operational cost targets. - Led strategic inventory placement initiatives for urban fulfillment centers through cross-functional workshops and pilot testing. - Worked closely with software teams to define requirements for the next-gen placement algorithm and regional demand forecasting tools.

> Participated in projects such as exhibition and saloon to promote correct preservation and restoration of old “hutong” buildings in Beijing, working mainly as project coordinator and facilitator > Wrote project proposal and fund-raising proposals in Chinese and English

Graduated as top 10% of Technology Management MBA program.

Master project: ‘Assessing transport projects: the case of non-market goods’. I assessed several transport projects regarding their analysis and quantification of non-market goods and made summary of their common features.