Rasmi Chola

-Spearheaded comprehensive branding strategy across 4 verticals, assigning distinct color theories to enhance visibility on digital and physical platforms. -Developed vertical-specific landing pages on Wix to drive lead generation and serve as resource hubs. -Strategized and designed graphics for diverse channels including social media, emails, website, event banners, proposals, and reports. -Generated content through competitor analysis, communication with consultants, and market research, boosting engagement across social media and personal branding accounts by 40%. -Implemented data collection tools and conducted surveys, leveraging insights to create impactful market reports. -Authored Emiratization Market Report, Technology Salary Guide, and Investment Salary Guide, resulting in an increase of quarterly client meetings by 50%. -Crafted candidate spotlights, elevating candidate spec-outs and leading to successful placements, including a revenue generation of approximately AED 50,000 from one of the largest financial institutions. -Utilized insights from consultant communications to design a new CV presentation format, integrating a traffic light technique for candidate suitability. -Recommended implementation to the CEO, resulting in 2 candidate interviews secured on the spot by a government client, with continued success thereafter.

-Developed digital content strategies for 16 luxury brands including Cartier, Tiffany & Co., and Chanel, across social media, websites, and physical branding documents. -Advised CEO and worked closely with him to transition from a subscription model to streamlined rental options, based on extensive market research and customer behavior analysis. -Orchestrated a successful "rent now" campaign, resulting in a 500% increase in sales over 3 months. -Revamped brand image to reflect luxury and sustainability, aligning with represented brands and emphasizing the rental concept. -Redesigned customer journey for a seamless luxury experience, implementing automated tracking and retargeting measures. -Enhanced customer engagement through unified messaging across all platforms. Created design assets across the company for both physical and digital platforms. -Conducted photoshoots and video shoots for digital marketing, external and internal events coverage.

-Managed 6+ clients simultaneously across retail, finance, insurance, F&B, and entertainment sectors. -Led a team of 2 designers, 1 developer, and 1 intern in executing cross-departmental marketing activities. -Personally crafted branding documents, social media posts, Ad graphics, and event banners for high-level projects that requested my design expertise. -Spearheaded the agency's social media account management and oversaw the launch of its website to increase its digital footprint. -Created application introductory videos for clients who requested my video expertise. -Conducted upselling initiatives with existing clients, maximizing revenue opportunities. -Mentored an intern, providing exposure to diverse projects for skill development. -Generated monthly reports for clients, and presented findings during meetings to ensure client satisfaction and feedback.

-Managed the primary Instagram account, orchestrating organic growth by over 2000 followers. -Collaborated with owners to devise a compelling content mix, blending F&B and board game themes, and crafted weekly social media posts accordingly. -Directed and executed video shoots tailored for social media platforms. -Conducted community management activities, fostering engagement and rapport with the audience. -Designed branding materials including takeaway cups, thank you cards, table-top flyers, and other collateral to enhance brand presence and customer experience.

-Recognised customer's needs in order to recommend and teach suitable board games on a daily basis. -Ensured customer board game orders were dealt with in a secure and timely manner. -Guaranteed positive customer experiences and resolved all customer complaints. -Greeted customers and visitors in person and via telephone calls. -Proactively gained customer attention and interest at gaming events, increasing sales of board games. -Assisted in social media marketing by evaluating and adding to social media content.

-Interacted with investors and professional services personnel to receive orders, direct activities and communicate instructions. -Prepared packages for promotional purposes. -Monitored premises, screened visitors, updated logs and issued passes to maintain security. -Created databases and spreadsheets to improve inventory management and reporting accuracy.