Ranjit Sinha

India Director @ Briggs & Stratton

About

As India Director at Briggs & Stratton for over 12 years, I have focused on establishing the company’s engine product range in the Indian market. My role involves managing P&L, developing annual business plans, and implementing sustainable market strategies. I oversee key areas including channel development, service setup, team building, and securing essential certifications to ensure our market presence aligns with business goals. Working closely with OEMs in agriculture, construction, firefighting, and disaster management, our team has cultivated a strong value proposition for petrol engine-powered products across segments. My leadership, coupled with expertise in strategic thinking and entrepreneurship, has been instrumental in driving impactful growth and creating new opportunities in the Indian market.

Country

India

City

Indore

Industry

Automotive

Skill

Strategic Thinking, Entrepreneurship, Leadership, Brand Management, Business Strategy, Business Development, Budget Management, Key Account Management, Sales, Product Development, Management, Strategy, Competitive Analysis, Marketing Strategy

Experience

India Director

Briggs & Stratton

2013-4 - Present · 13 yrs 6 mos

Indore

Establish B&S Engine product range in Indian Market. Use B&S product strength to create a new taste among general purpose engine users and in turn create as well as utilize potential of Indian market. Manage P&L. Make business plan(AOP) Channel development, Service set up, Full value proposition, Important Indian certification, Team building, Cost effective and sustainable market development ideas are important deliverables. Big OEM development for petrol engine powered product in Agriculture, Genset,Construction, Fire fighting & disaster management segment. Small OEMs at local level in different segments.

Director

Briggs & Stratton

2013-4 - Present · 13 yrs 6 mos

India

Zonal Manager

kirloskar oil engines Ltd

2007-5 - 2013-3 · 5 yrs 11 mos

Indore

sales of diesel engines in West zone of India

Regional sales Manager

Sterling Machine Tools Agra

2004-4 - 2007-5 · 3 yrs 2 mos

Patna, Bihar, India

Sales of Diesel engine : Bharat Brand in East and north India

Area sales Executive

Greaves Cotton Ltd

1994-2 - 2004-3 · 10 yrs 2 mos

Sales & Service of portable/ Automotive Engine & Spares, Agriculture equipments in Bihar & Jharkhand

Commercial Trainee

Tata Motors

1990-8 - 1994-2 · 3 yrs 7 mos

Bihar, India

Extensive training of commercial and technical aspect of Tata Diesel vehicles at Telco pune plant. Sales training at Telco sales establishment Delhi Various management training sessions at Tata management Development centre.