Randhika C.

Primary responsibility is to develop and execute marketing strategies that support business objectives and drive revenue growth. Developing and executing marketing plans across various channels, including digital, social media, email, events, and advertising. Conducting market research and analyzing customer data to inform marketing strategies and tactics. Developing and managing the marketing budget, ensuring that campaigns are cost-effective and provide a positive return on investment. Developing and executing lead generation and nurturing campaigns to support sales objectives. Managing the development of marketing materials, including brochures, presentations, and website content. Collaborating with cross-functional teams, including sales, product development, and creative, to ensure that marketing initiatives are aligned with business objectives. Measuring and analyzing the effectiveness of marketing campaigns, and making recommendations for improvement. Building and maintaining relationships with external partners, including agencies, vendors, and media outlets. Staying up-to-date with the latest trends and best practices in marketing, and sharing insights and recommendations with the team.

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Responsibility is to lead the development and implementation of promotional strategies and campaigns that drive revenue growth and enhance brand awareness. Developing and executing promotional strategies and campaigns that align with the company's goals and objectives. Leading a team of promotional specialists to create and manage promotional campaigns across multiple channels such as TV, radio, print, digital, social media, etc. Analyzing market trends and consumer behavior to identify opportunities for effective promotion and developing data-driven strategies accordingly. Collaborating with cross-functional teams such as marketing, sales, and product development to ensure consistent messaging and branding across all promotional activities. Monitoring and reporting on the performance of promotional campaigns, making recommendations for improvement and identifying opportunities to optimize promotional spend. Building and maintaining relationships with external partners, such as media outlets and advertising agencies, to maximize the effectiveness of promotional campaigns. Managing the budget for promotional activities, ensuring that campaigns are cost-effective and provide a positive return on investment. Staying up-to-date with the latest trends and best practices in promotional marketing, sharing insights and recommendations with the team. Ensuring that all promotional activities comply with relevant laws, regulations, and industry standards.

responsibility is to develop and implement effective communication strategies that enhance the organization's reputation and build strong relationships with stakeholders. Developing and executing strategic public relations and digital marketing plans to build brand awareness and support business goals. Managing a team of public relations and digital marketing professionals, providing leadership and guidance to ensure successful execution of campaigns. Building and maintaining relationships with media outlets, influencers, and other stakeholders to generate positive coverage and enhance the organization's reputation. Developing and managing digital marketing campaigns across various channels such as social media, email marketing, search engine marketing, and display advertising. Analyzing market trends and consumer behavior to identify opportunities for effective public relations and digital marketing campaigns. Ensuring that all communication is consistent with the organization's brand, values, and messaging. Developing crisis communication plans and responding to crises as needed. Managing the budget for public relations and digital marketing activities, ensuring that campaigns are cost-effective and provide a positive return on investment. Staying up-to-date with the latest trends and best practices in public relations and digital marketing, sharing insights and recommendations with the team.

Report to Managing Director - Plan for ATL, BTL, & TTL Strategy development and budget controlling - Plan and budgeting for digital campaign / digital marketing - Plan and budgeting Marketing programs - Create company literature and other forms of communication - Create marketing and promotional materials, both print and electronic. - Copyedit, proofread, and revise communications - Develop marketing communications campaigns - Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals. - Research media coverage and industry trends - Recommend, implement and maintain site design and operation.

primary responsibility is to lead the planning, coordination, and execution of events from start to finish. Developing and managing project plans for events, including timelines, budgets, and resources. Collaborating with cross-functional teams such as marketing, creative, and operations to ensure seamless execution of events. Managing vendor relationships, negotiating contracts, and ensuring that all deliverables are met. Developing and implementing risk management strategies to ensure the safety and success of events. Communicating with stakeholders, including clients, sponsors, and attendees, to ensure that their needs are met and that they have a positive experience. Leading the event team, providing guidance, and mentoring to ensure that they meet their goals and objectives. Analyzing event metrics to measure the success of events and making recommendations for improvement. Staying up-to-date with the latest trends and best practices in event planning and management. Ensuring that all events are in compliance with relevant laws, regulations, and industry standards.

primary responsibility is to teach and educate students in a particular field or subject : Planning and delivering lectures, seminars, and tutorials to undergraduate Developing and delivering course content, including lecture notes, assignments, and assessments. Evaluating and grading student assignments and exams. Providing guidance and mentorship to students, helping them to develop their knowledge, skills, and professional abilities. Conducting research in your field of expertise and publishing academic papers or books. Participating in departmental meetings and committees, and contributing to the development of curricula, policies, and procedures. Participating in professional development activities, such as attending conferences and workshops, and staying up-to-date with the latest developments in your field. Building relationships with industry partners, other academics, and the wider community. Providing academic and pastoral support to students, including counseling and advice on career development.

Programs : - Kribo (Kriminal Heboh) - Sidik - Sidik Kasus - Sidik Kasus Investigasi - Lintas Pagi, Siang, Sore