Rama Malkawi, PMP®

• Perform in-depth market research and utilize predictive analysis to identify customer behavior trends, shaping actionable business strategies. • Collaborate with market research firms to design and measure Voice of Customers (VoC) surveys and performance metrics like NPS, QoS, and channel effectiveness. • Analyze customer satisfaction data to set performance targets and recommend process enhancements for better customer experience. • Prepare and present comprehensive reports and dashboards for stakeholders, ensuring strategic decisions are driven by data-based insights.

• Market Research and Benchmarking • Statistical Analysis, Data cleansing, and Documentation Preparation • Preparation of Reports and Dashboards using Microsoft Power BI to Support Key Business Decisions and Tracking Key Parameters such as Sales Trends, Market Shares, Margin, Wastage Rates, and Distribution • Monitoring and Assessing the Effectiveness of Marketing Campaigns • Performing Categories Analysis and Conducting Research Studies to Grow the Business and Identify latent needs using Market Insights, Market Research and Retail Data

• Market Research and Competitor Analysis • Statistical Analysis and Quality Checks • Requirement Gathering and Project Coordination • Conducting both Quantitative and Qualitative Research • Client-facing, end-to-end process, from proposal to reporting

• Market Research, Competitor Analysis, and Requirement Gathering • Pricing Analysis and Benchmarking • Documentation Preparation

• HR Solutions - Process Engineering • KPI Establishment • Business deck preparation - Consultancy

• Patient Satisfaction Surveys • Data collection, analysis, and Reporting • Quality Assurance

Zain Alshabab is an internship program that focusing on Youth development, enhancing youth leadership skills, developing talents and preparing them during their undergraduate years, in order to enter the labor market completely prepared.