Raj Atul Shah

Raj Atul Shah

SEO/AEO Lead @ Babylist

About

Sr. eCommerce & digital marketing director bringing 15 years of experience in building first-class enterprise teams centered on Search & Answer Engine Optimization (SEO and AEO), and Performance Marketing (SEM). Deep experience in omnichannel eCommerce, retail, healthcare, automotive, EdTech, and lifestyle verticals. Proven track record of growing organic and paid consumer acquisition, demand generation, and revenue/profits. Executive MBA from Kellogg School of Management and BS, Finance from Northern Illinois University.

Country

United States

City

Chicago

Industry

Retail

Skill

LTV, Executive Management, Strategy, Tactical Operations, Leadership, P&L, Transformations, Profitable Growth, Digital Transformation, General Management, Marketing & Branding, Financial Management, Strategy & Execution, Financial Accounting, Corporate Finance, Social Search, Web Navigation, Search Engines, Artificial Intelligence (AI), Machine Learning

Experience

Babylist

SEO/AEO Lead

Babylist

LinkedIn
2023 - Present · 3 yrs
X-Rite

Director of Digital Marketing Operations

X-Rite

LinkedIn
2021 - 2023 · 2 yrs
AutoZone

Sr. SEO Manager

AutoZone

LinkedIn
2019 - 2021 · 2 yrs

Memphis, TN

TakeLessons

Sr. SEO Manager

TakeLessons

LinkedIn
2017-3 - 2018-10 · 1 yr 8 mos

Greater San Diego Area

Oriental Trading Company, A Berkshire Hathaway Company

SEO Manager

Oriental Trading Company, A Berkshire Hathaway Company

LinkedIn
2015-10 - 2017-3 · 1 yr 6 mos

Greater Omaha Area

Staples

SEO Manager for Quill & Medical Arts Press

Staples

LinkedIn
2012-7 - 2014-12 · 2 yrs 6 mos

Greater Chicago Area

Lincoln Financial

Financial Benefits Analyst

Lincoln Financial

LinkedIn
2008-10 - 2010-11 · 2 yrs 2 mos

Realized I liked but not loved Finance work and jumped faithfully into SEO.

Education

Northwestern University - Kellogg School of Management

Northwestern University - Kellogg School of Management

LinkedIn
2024 - 2025 · 1 yr

Founder of SEO Masterclass, a private group of Kellogg execs discussing organic search strategies and tactics.

Northern Illinois University

Northern Illinois University

LinkedIn

Finance, General

2006 - 2008 · 2 yrs

Raj Atul Shah's Contact Information

Email

******@***.com

Phone

(**) *** ****

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