Raj Malik

As General Manager of a leading IT distribution company, I specialize in channel management, business development, and strategic sales and marketing initiatives. I lead efforts to drive growth by developing robust partnerships, executing effective go-to-market strategies, and fostering a high-performance culture. My role involves overseeing the development and implementation of comprehensive plans that empower our partners, expand market reach, and strengthen brand positioning. Additionally, I prioritize people management, ensuring my team is supported, motivated, and aligned with the company's goals

Presently working Toshiba India Pvt. Ltd. As Area Sales Manage- PC Business East & Central UP / Uttaranchal Toshiba India Private Limited is a 100% subsidiary of Toshiba Corporation Japan. Toshiba Corporation is a world-class innovator and industry leader in three key domains: Digital Products (visual image products, including digital and flat panel TVs, DVD recorders & players, portable PCs, digital audio players, hard disk drives, mobile phones and multi-function peripherals); Electronics Devices (including leading-edge semiconductors, displays and materials); and Social Infrastructure (power generation equipment, medical systems, elevators and escalators, transportation equipment, social automation equipment and telecommunications systems). Business: Digital Services (CE & HA), PC, Office Automation, Power Plant, Semiconductor & Social Infrastructure. KRAs include : - Distribution/Channel management through National and Regional distributors/ volume partners. - Managing team 5+ people (Indirect reporting). - Sell In and PSI Management of and volume partners. - Appointment of new Volume partners & Shop Toshiba. - Business development/ expansion initiatives (Partners/ geographical). - Monitoring the CSE/ ISD performance/ placement.

The responsibilities for the same are as follows: • Effective Integration with the Product Team and Channel Partners, in order to have a visibility on the deals and a mindshare for line of products. • Business management with the Channel Partners for large sized deals in Government, Public Sector and corporate. • Business growth forums jointly with all Products majorly Intel, Microsoft, Samsung, Xerox, Acer, IBM, Wipro, Numeric UPS. • Meeting the revenue quota and managing a team of Sales Person operational state of Uttranchal.. • Successful Initiation and implementation of Channel programs across Partners • Driving the key business partner relationship across the state. • As Branch Manager, responsibility includes making of reports Daily Stock report, Stock Take, Service Goods, Projections, Stock updating, A/c, Sales Tax, Logistics. • As Branch Manager for Dehradun total reporting of 4 Channels Manager 3 people including A/c, Service & Logistics use to report.

- Handling COEM business for Uttranchal. - Stratategizing the company’s business focus and direction in the region - Developing sales and marketing strategies for channel sales - Maximizing business revenue and achieving targets - Creating More Dealers in Virgin/potential area - Appointing ,training and managing Resellers and partners - Local promotion activities

- Handling PC & LapTop Sales for entire West U.P. - Developing sales and marketing strategies for PC sales - Maximizing nos. and achieving targets - Local promotion activities - Handling credit control and channel partner’s grievances