Raffi Fattal

Managing the business relationship with 17 Joint-Ventures with prominent International Groups in Retail, Distribution and Travel Retail for Perfumes and Cosmetics, Fashion and Accessories and High End Jewelry across the Middle-East, Africa and the Indian Subcontinent.

Managed 4 Group Regional Distribution and 4 Distribution Joint-Ventures. Business Models included Distribution, Direct to Retail, Representation, Travel Retail and Airlines for Perfumes and Cosmetics, Fashion and Accessories, Jewelry and Watches as well as Art de Vivre.

Sogedimo was established to distribute the COTY - Lancaster Group brands (Prestige and Mass Perfumes and Cosmetics) throughout the Middle-East and the Indian Subcontinent for local market and Travel Retail. With the support of a strong team we succeeded in growing the business from USD 5 million to USD 36 million which resulted in signing a Joint-Venture agreement.

With a team of 5 Marketing Executives we managed the Regional Marketing Plans of a portfolio of 20 brands in Perfumes and Cosmetics, Writing Instruments, Watches and Jewelry and Fashion.

I was managing 5 divisions in charge of the regional business development of 20 brands of Watches and Jewelry, Writing Instruments and Fashion.

Progressively expanded scope of responsibilities from 2 brands managed directly to 14 brands under 3 divisions with a team of 9.

Managed the Tableware department of the very first Luxury Department Store - Le Faubourg - in the Kingdom of Saudi Arabia.

Making Corporate Boards More Effective