Rachit Gupta

Just getting started and its fun

I thrive on solving complex problems at the intersection of technology, business, and user experience. My work focuses on enhancing buyer journeys, streamlining operations, and leveraging AI and automation to improve efficiency. I started with understanding user behaviors, optimizing onboarding, and making property recommendations more intuitive. Over time, I expanded into building CRM systems, automating workflows, and integrating AI-driven solutions to reduce manual effort and enhance decision-making. I enjoy working on data-driven product decisions, experimenting with user experience improvements, and collaborating across teams to create meaningful impact. Looking ahead, I aim to scale AI-driven solutions, refine user engagement strategies, and build seamless digital experiences that bridge user needs with business growth. My motivation comes from driving innovation that makes processes more efficient, transparent, and user-centric.

• Analyzed user data through interactions and interviews to identify and address retention issues. • Structured a comprehensive list of questions and responses through conversation analysis, keyword mapping, and user interviews. This improvement reduced escalations by 30%. • Developed structured questions and responses for the smart chat feature, enhancing user interaction and experience. This achievement contributed to receiving a Pre-Placement Offer (PPO).

• Increased shared content viewership by 30% through designing and implementing web video support. • Improved user drop-off rate during onboarding by 12% by recreating the user login journey and onboarding screens. • Reduced content creation costs by 40% by enhancing guidelines and shortening feedback time for creators. • Collaborated closely with founders, assisting in business, marketing, and tech domains, resulting in a joining offer as a founding team member.

• Planned and organized "Free Online Workshop Series" to address changes due to the pandemic. • Collaborated with 9 companies to deliver trending technology and business topics sessions. • Witness a 300% increase in workshop participation, expanding cognizance reach to 30 new districts in 2 new states.

• Responsible for managing, organizing and promoting workshops which witnessed a 60% increase in participation and 35% growth in total revenue in 2019. • Managed 60+ Student Partner(intern) and Out-Reach programs in Jaipur, Kota and Dehradun districts, increasing reach to 15+ colleges and 2000+ new potential participants.

• Researched on competitive apps and websites to define a competitive landscape for product. • Worked on initial user journey and in-app reward engine to increase user retention. • Worked on marketing strategy and content to acquire beta users.

• Mentor for underprivileged children • Designer.