Rachel Allen

Rachel Allen

Founder @ Stop Random Acts of Marketing

About

I'm Rachel. I've worked in marketing for over 20 years now and whilst the advent of the internet, social media and AI are brilliant things, it's resulted in people running around doing ALL the marketing things, getting overwhelmed and burning money because they succumbed to shiny object syndrome. Without a marketing strategy, this type of thing is really common. You'll say yes to the Facebook ads guy that you meet at the gym, because it sounds like a great solution. It has potential to be, but that person isn't impartial and doesn't know your business intimately. I've also seen cookie cutter courses, Do It Yourself programmes and whilst the learning is solid, I know that many business owners NEED something that's tailored for their business and offers personalised implementation. So, I've created exactly this, specifically for B2B business owners. Introducing the B2B Marketing Collective. ✅ Who is it for? B2B business owners In need of a marketing strategy and plan Have a small team in place, but need senior level support ✅ How does it work? We create a marketing strategy We create a marketing plan We look at the resources you need to deliver your plan, such as done for you work, done with you work or do it yourself work. ✅ Why is this brilliant? You get to work with me as a Chief Marketing Officer You get to work with my team of specialists who can do the technical and specialist aspects of marketing (the mind bending stuff) You can learn loads about marketing and we support you to bring as much in house as possible ✅ Is this right for me? Yes, if you are a B2B business and know that a marketing strategy and the right implementation support is what's lacking from your business. ✅ What level of service can you provide? 1. Full package for businesses who are looking to build an internal marketing team without taking on a full time hire or burning money with huge agencies. 2. Some businesses just need a shorter term, more intensive support, so together we tackle one commercial problem, such as lead gen, and create a programme to solve that problem. ✅ Why do you know what I'm talking about? I've worked in marketing for over 20 years now (shocking) - I've worked with corporates, governement, small businesses and individual business owners. I'm on a mission to help B2B business owners cut the marketing overwhelm, stop shiny object syndrome and put the marketing power back in their hands with realistic marketing strategy and implementation support. Want in? Send me a DM and ask to find out more about the B2B Marketing Collective.

Country

United Kingdom

City

Milton Keynes

Industry

Marketing & Advertising

Skill

Artificial Intelligence (AI), Strategic Marketing Consultancy, Customer Relationship Management (CRM), Sales Operations, B2B Marketing, Project Management, Social Media, Content Planning, Social Media Management, Market Planning, Marketing Communications Planning, Digital Marketing, Social Media Marketing, Content Marketing, account based marketing, Agile Marketing, Integrated Campaign Planning, CRM Databases, Web Content Writing, Leadership

Experience

Stop Random Acts of Marketing

Founder

Stop Random Acts of Marketing

LinkedIn
2024-1 - Present · 2 yrs 9 mos

Milton Keynes, England, United Kingdom

I work with B2B Business owners to help them Stop Random Acts of Marketing. Whether they don't know where to start with their marketing or are busy chasing shiny objects, my offer helps bring clarity to the marketing chaos. We start with a Marketing Maturity Assessment to see where your marketing blindspots are. You'll get recommendations bespoke for your business. Next, we work on your marketing strategy - we build this together in just one day, complete with a marketing plan to give you the direction and focus you need. Finally, it's down to you to get the work done, but I won't be going anywhere! I'll support you with the Stop Random Acts of Marketing membership, where you'll have all the learning and support you need to get your marketing plan actioned.

Solo Connects

Co-Founder

Solo Connects

LinkedIn
2024-11 - Present · 1 yr 11 mos

Milton Keynes, England, United Kingdom

Co-Founder of Solo Connects - a dating and friendship community for single people in Milton Keynes, Bucks, Northants and Bedfordshire. We offer a range of events each month, from chilled coffee & cake, to 150 person mixer events and party nights. For those serious about finding love and friendship, we offer a membership too.

The AI Cyclops

Expert Partner - AI for Marketing

The AI Cyclops

LinkedIn
2026-4 - Present · 6 mos

Milton Keynes

Delivering Practical AI for Marketing workshops for The AI Cyclops. As a marketing expert specialising in strategy, messaging, and content, I will help business owners to understand how to use AI to improve engagement and drive real growth. This is more than just content - it's about delivering lead generating campaign ideas that actually work. This role is helping business owners to turn Random Acts of Marketing into into clear, focused strategies that deliver revenue growth.

Delafeld Partners

Marketing Communication Consultant

Delafeld Partners

LinkedIn
2024-8 - Present · 2 yrs 2 mos

Milton Keynes, England, United Kingdom

Supporting Delafeld Partners with their marketing strategy and a plan to increase awareness of their brand, in the tech/consulting space.

Coopers&Co

Head of Marketing

Coopers&Co

LinkedIn
2024-6 - Present · 2 yrs 4 mos

Northamptonshire, England, United Kingdom

Head of Marketing - supporting the existing team to build a marketing machine that will create more business leads and greater brand awareness.

Continual Improvement Ltd

Marketing Consultant

Continual Improvement Ltd

LinkedIn
2024-2 - Present · 2 yrs 8 mos

Providing marketing audits for Continual Improvement Limited's clients. Review of current marketing strategy and identify gaps. A detailed report of recommendations will be provided to clients. I also work directly with Continual Improvement Ltd's clients to develop their marketing strategy, implement marketing activities, and provide on-going support. This is ideal for clients with no, or very little, marketing resource who are looking to grow.

Gig Team

Senior Marketing Consultant

Gig Team

2024-5 - 2025-3 · 11 mos

Greater London, England, United Kingdom

Working with professional services clients to grow their brand and generate leads. Design, deliver and project manage Go to Market campaigns.

Elaine Ball Ltd | The Academy - Home of the Geospatial Marketing Academy (GMA)

Content Lead

Elaine Ball Ltd | The Academy - Home of the Geospatial Marketing Academy (GMA)

LinkedIn
2024-3 - 2024-9 · 7 mos

Milton Keynes, England, United Kingdom

Writing technical content across a range of channels to support the clients in the Geospatial industry to build brand awareness and generate sales leads.

Mitie

Marketing Manager (Public Sector)

Mitie

LinkedIn
2022-9 - 2023-10 · 1 yr 2 mos
Making Business Social

Helping business owners to take control of their social media and grow their business online

Making Business Social

2016-1 - 2022-10 · 6 yrs 10 mos

Milton Keynes, England, United Kingdom

Making Business Social helps busy business owners to grow their business by using social media confidently. We help you with the strategy, tools, confidence and accountability to make more sales from social media. We are passionate about business owners taking responsibility for their own social media marketing, but with a ton of courses and information overload across social media, then overwhelm and confusion often prevail. Even worse, you try to outsource your social media to somebody who doesn't GET your business, then you waste time because it doesn't work! We want to work with passionate business owners who want to take control of their social media again, because they know they're the best person to tell the story of their business. Our job is to show you how!

Education

Bournemouth University

Bournemouth University

LinkedIn

Media & Business

1999-9 - 2003-6 · 3 yrs 10 mos

Harlington Upper School - A Level Communication Studies (A), Economics (B), Business Studies (B)

Rachel Allen's Contact Information

Email

******@***.com

Phone

(**) *** ****

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