RABIA ELAHI

1. Develop and manage financial models for forecasting, budgeting, and planning. Analyze financial data and performance against key business metrics. Provide insights and recommendations to improve financial performance. 2. Prepare annual budgets in collaboration with other departments. Monitor budgetary performance and variance analysis and forecast future budgets by meticulously analyzing departmental requirements. 3. In FOL, our financial software, expenses are efficiently recorded and categorized and streamlined tracking and reporting for effective financial management. Ensure accuracy and efficiency in financial operations by reviewing FOL processes, invoices, and data. Verify information to maintain seamless financial processes and data integrity. 4. Ensure the seamless execution and optimization of marketing processes through diligent oversight on FOL. Leverage the platform to monitor campaign budgets, streamline financial transactions. 5. Strategically manage and optimize expense adjustments across three distinct brands, ensuring financial alignment, efficiency, and adherence to budgetary constraints. Employ precise adjustments within financial frameworks. 6. Monitor and manage cash flow to ensure liquidity and financial stability. Optimize cash management processes and investment strategies. Managing the online company bank account and transactions with precision. Overseeing digital financial activities, ensuring accuracy, security, and efficient processing of online transactions to maintain a seamless financial operation 7. Identify the financial risks and develop strategies to mitigate financial risks and ensure compliance with risk Identify the financial risks. 8. Collaborating with our sponsor and their finance team to handle financial transactions and manage the VAT return process. Ensuring smooth and accurate financial dealings, and simplifying the VAT return procedures for compliance and efficiency.".