Quang Hang
Founder @ Shefit.vn
About
8 Years of Comprehensive Branding & Sale Experience: - Brand Management: 3 Years - (1 years in Global Brand Team)- Business Development: 3 Years - Senior Position- National b2B Wholesale: 2 Years - Senior Position- Project Director: 1 Years 5 Years+ of Start-up- Found & successfully rause US$1 mil round for my Healthy Food Retail Ecommerce Start-up BRIEFLY ON ME: Hello there, my name is Quang Hang. Four words describe me best: Innovative, Leadership, Responsibility & Habitual. My experiences include 8 years of comprehensive experiences in various management roles (Brand & Trade, Strategy) in a Multinational Company (British American Tobacco both Local & Head Quarter) and 2 years of extensive building start-up from zero with my F&B business in Online Healthy Food Delivery. I value in challenging myself into finding a solution for any matters. Because through that process, not only you have to be innovative & stragic thinking but also forced to push yourself into new learning territory. The most question I always asked myself and my team: ““When dealing with uncertainty, how we can ask the Right Question, come up with the Right Hypothesis, do the Right Validation and find the Right Solution?” I also value people and diversity because different brains and perspectives can be very powerful in solving anything. My career inspiration is the environment where I can push myself with challenge and adversity, where I can contribute a lot and learn a lot from and also, where I can find people from different backgrounds but with the common goals & objectives to strive for in the team.SKILL SET:Marketing & Branding:- Marketing Mix- Digital Marketing - Branding & Concept - Marketing ActivationTrade & Sale: - Trade Marketing - Sale Strategy & Execution B2C & B2B Business Development: - Partnership & Key Account Management- Business Strategy Development & Implement - Project Owners Leadership: - Manage Big Teams - People Coaching & Training - Time Management & Task DelegationData & Business Analytics: - Data Driven- Data Analytics
Vietnam
Ho Chi Minh City Metropolitan Area
Retail
+ Marketing, + Export and Import, SAP Sales & Distribution, Strategy Consultant, People Development, Management, Market Research, Negotiation, Team Leadership, Teamwork, Leadership, Strategic Thinking, Sales, Analytical Skills, Strategy, Training, Budgeting, Branding, Digital Marketing, Customer Relationship Management (CRM)
Experience

CEO & Founder
The Chef House
Ho Chi Minh City, Vietnam
Online D2C Consumer Healthy Brand! Build & Run Operation From Sratch: Vision & Strategy Operation Procedure Team Recruiting & Training Manage daily operation Marketing & Communication: Vision & Manage all step of Consumer Journey Develop & Execute the Offline & Online Ecommerce Strategy Found & Lead the small marketing team Digital Marketing to Attract, Engage & Delight Target Consumer Develop D2C Platform & Operation Achievement: > 6000 Consumers > 30 Team Members > +200,000 Meal Sold > +15,000 Meal per Month

Customer Relationship Management Director - Onemount Distribution
- Lead the team on building End-to-End Customer Journey - Define and architect CRM to take action across all the touch points (own & paid, online & offline) to ensure optimal Customer Satisfaction - Play as the connector between Customer Facing Side & Data/Technology Back Side

PROJECT FOUNDER & LAUNCH MANAGER
Ho Chi Minh City, Vietnam
Play as the founder role & launch manager for new start-up backed by Fitness & Lifetsyle Group (FLG): - BUSINESS MODEL GENERATE - Sketch-up from Zero - Strategy & Implementation - Stakeholders Management - Operation. Commercial. Marketing About Supergood Food Kitchen: At SuperGood, we create delivery-only, virtual brands which customers love and make those available to restaurants & ghost kitchens as a turnkey solution for them to increase their revenue. Our goal is to allow restaurateurs and entrepreneurs improve their revenue, get higher return on their assets and scale faster through combination of effecitve operation and application of technology.

National Wholesale Manager (Senior) - British American Tobacco Vietnam
Vietnam
Wholesale Key Account & Partnership Management: Manage Key Account Wholesale and Big Volume across channels Mange Nationwide Wholesale Partners Develop Strategy for Wholesale channel: Review and analysis for deep dive understanding of tobacco wholesale channel Develop long-term Wholesale activation platform Tactical Wholesale Activities: Develop tactical activities for wholesale channel: Distribution Expansion of new SKUs OOS tackle Nationwide Rural Penetration Model: Take lead and initiate the RTM approaches to penetrate Deep Rural with scope of 54 provinces Nationwide Coordinate with each Region Teams to lead Rural Task Forces of 120 headcount Nationwide Nationwide Distribution Excellence RTM Projects: Expansion of Direct Distribution in South East & Central Region: Take lead in analysis, planning and implement of the Direct Distribution Expansion Drive new RTM standard – and improvement across all Trade KPIs

Double Head Regional Business Development Manager (Senior) – Central Region & South East Region
Vietnam
Double Head of two strategic Regions: Double head leading the business development role in Central & South East Regions (Hue to Binh Duong) Plan & Execute Key Company Projects to grow Regions business: Craven A Pack Revamp/Craven A Product Revamp/White Horse Pack Revamp Planning operation plan & align with cross function stakeholders Lead Field Force team in execution (sale team/brand ambassador/POS installers) Review & analyses market feedback Propose & Own initiative Regional projects: Review & analyses Region’s issues & opportunities Propose strategic plan & budget Own & Execute the plan at Regional Level Key account Management: Review and Planning the Key Account strategy for Region Lead the key Account team Engage & Deal with strategic outlets to deploy exclusive POS material/1-2-1 communication 1-2-1 Communication Management (Brand Ambassador): Review and Planning the 1-2-1 Communication Platform strategy Lead the 1-2-1 Communication team System Management: Manage system team Lead the deployment of PDA system (front-end) to sale rep team Lead the adoption of back-end system Managing POS material at Regional level: Account for managing the POS material in Region Review & Propose strategic POS material strategy & allocatin Develop strategy for POS material for Channel (Grocery/Entertainment/Modern Trade) POS material warehouse standard management Lead the POS installers team

Brand Manager – British American Tobacco Vietnam – Craven A Brand
Vietnam
Craven A Click – Brand Extension Launch: Lead the intensive product & communication research Lead the NPI process (New Product Initiative) – Marketing’s 4Ps Lead the launch plan project including trade program & consumer engagement platform Craven A Demi Slim – Brand Extension Launch: Lead the intensive product & communication research Lead the NPI process (New Product Initiative) – Marketing’s 4Ps Craven A Core OOS (Out of Stock) reduction in South East Craven A Core Upgrade – Pack Upgrade Lead the intensive product & communication research Lead the NPI process (New Product Initiative) – Marketing’s 4Ps

International Assignment – BAT Globe House London – Kent International Brand Group
London, United Kingdom
Kent Brand Strategic Review in Japan, Kazakhstan & Vietnam: Lead the deep-dive review & analysis of tobacco industry in the respective countries Propose initiative strategic direction to strengthen the brand Engagement with key stakeholders in the respective countries Global Launch of Kent Convertible: Assist in Global Launch of New Product Extension Coordinate with key markets in the launch (Japan, Kazakhstan, Romania & Vietnam) Provide product & brand toolkits for end markets Review progress & result of launch in end markets Kent Imax Revamp in GTR market: Lead the NPI process (New Product Initiative) – Marketing’s 4Ps Manage timeline of launch Engage with GTR team globally for launch preparation Kent AHEAD Platform: Assist in building Kent Consumer Engagement Platform Review & Analysis the consumer landscape in key end markets (Asian Pacific) Propose ideas platform fit the consumer landscape

Management Trainee - Outstanding Appreciation
Vietnam
Trade & Distribution Function: Lead distribution project of nationwide distribution for Craven A Packaging Revamp stock. Lead point of sale material visibility enhancement project in Ho Chi Minh City tobacco trade environment Strategic Planning & Market Insight Team: Lead research project on Illicit Cigarette (Esse) understanding nationwide (Hanoi/Danang/HCMC/Buon Me Thuoc) Leading the General Consumer Survey research nationwide (54 provinces) Craven A Brand Team: 6 months Lead the Craven A Demi Slim product launch Lead in the Craven A Distribution Strengthen in HCMC & Mekong

Contestant
3rd Winner of the ASIA JOB EXPRESS CONTEST IN JAPAN
Tokyo, Japan
Leader of 3rd winner team of the first Asia Job Express Contest hosted in Tokyo, Japan. The contest is hosted by IDEMITSU KOSAN CO. LTD & MUJI (RYOHIN KEIKAKU CO., Ltd)

Reporter
TuoiTreNews
TuoiTreNews – English online publication of Tuoi Tre newspaper – Business Sector Established networking to maintain flow of news, e.g. police and emergency services, local council, community groups, health trusts, press officers from various organisations. Gathered necessary information from reliable sources, processed the information and expressed it in special report in style for foreign reader. Collaborated closely with the news team, photographers and editors to obtain the most clear and precise news Promoted the website www.tuoitrenews.vn through the use of social media network includes Facebook, Myspace and Yahoo 360 plus.

Teaching Assistant
ILA Vietnam
Education

Commerce
Researched extensively for different potential domestic water supplier based on price and location Communicated with project shareholders through site visits Led the team of three members with two Australian colleagues from Melbourne, provide motivation and resolve cross-cultural conflict Interacted with team leaders from other teams to come up with the joint solution for the supply chain Developed project plan, client presentation as well as illustrated report Presented project to audience of 180 students, clients, and university administrators in RMIT Melbourne Theatre

Data Analytics
Professional training designed by Google and have the opportunity to connect with top employers. There are 380,000 U.S. job openings in data analytics with a $74,000 median entry-level salary.¹ Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 150 U.S. employers, including Walmart, Best Buy, Astreya.
Quang Hang's Contact Information
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