Qiuchi Chen

Marketing Department Specialist @ Oceania International

About

Hi, here’s Aki Chen, a results-driven Media Strategist with a strong foundation in Applied Economics from Georgetown University. I’ve successfully spearheaded product promotions, achieving remarkable growth metrics, and have a proven track record in leveraging AI-driven tools to optimize content strategies. My expertise extends to conducting in-depth data analysis, leading to actionable business insights. My hands-on experience in media and live broadcast operations, combined with my academic background, positions me uniquely at the intersection of technology, media, and economics. I’m passionate about harnessing the power of data and AI to drive business growth and innovation.

Country

United States

City

Arlington

Industry

Management Consulting

Skill

Adobe Photoshop, Stata, 财务报表, Microsoft Excel, 数据分析, 经济数据分析, 社交媒体营销

Experience

Marketing Department Specialist

Oceania International

2024-7 - Present · 2 yrs 3 mos

中国上海市

Media Strategy

CalerieLife

2023-7 - 2024-6 · 1 yr

美国

Spearheaded product promotions on key platforms, boosting brand visibility and engagement, leading to a 300% surge in account metrics. Orchestrated content strategies using AI-driven tools, doubling efficiency and aligning with brand objectives, resulting in streamlined content generation and maximized performance metrics. Fostered cross-functional collaborations for AI-enhanced campaigns, with a data-driven approach that ensured successful delivery and bolstered overall team performance.

Data Operations

Freelynet llc

2023-6 - 2023-7 · 2 mos

中国浙江省杭州

Systematically collected and analyzed product operational data, extracting actionable insights that propelled business growth. Instituted periodic data reporting processes, consolidating and organizing over 100,000 operational data entries spanning more than 100 days. Leveraged tools such as Stata and Excel for data visualization, bolstering team efficiency and facilitating informed decision-making.

Media operations

Sigo Network Technology llc

2020-9 - 2020-12 · 4 mos

中国江苏省南京市

Analyzed consumer trends, adjusting the company's Weibo strategy, resulting in a 4,000+ follower increase and a 40% transaction growth rate on the website. Managed three live broadcast rooms, achieving a 6 million RMB revenue during the 2020 promotional events' first night. Led negotiations with over 100 KOLs, including 20 top-tier influencers, amplifying brand reach and engagement.