Qian (Christina) Cen

Qian (Christina) Cen

Partner and China General Manager @ Ekimetrics

About

Currently a passionate entrepreneur with a goal to enable better life and work through technology. Experienced senior consulting practitioner with a demonstrated history of working in world top management consulting firms, plus hands-on corporate in-house execution and implementation experiences. Skilled in Mandarin, Business Planning, Market Entry, Strategic Planning, PMO, business management and Venture Capital. Strong professional with a Master of Business Administration (MBA) focused in Finance, Accounting, Management & Strategy, Managerial Economics, Analytical Consulting from Northwestern University - Kellogg School of Management.

Country

China

City

Shanghai

Industry

Internet

Skill

Business Strategy, Management Consulting, Financial Modeling, Private Equity, Competitive Analysis, Market Research, Marketing Strategy, Due Diligence, Valuation, Financial Analysis, Venture Capital, Analytics, Strategic Planning, Business Planning, Mandarin, Emerging Markets, Strategy, Market Entry, 策略, 业务开发

Experience

Ekimetrics

Partner and China General Manager

Ekimetrics

LinkedIn
2024-7 - Present · 2 yrs 3 mos

中国 上海市

1. Set up the office from 0 to 1 2. Develop growth strategy for China and lead the execution 3. Drive the development of business in China 4. Build, lead and develop a high performing team 5. Lead the high quality delivery of project 6. Initiate and set up partnership 7. Build company eminence in the market

Coldlake Tech (Startup with partner)

Co-founder & President

Coldlake Tech (Startup with partner)

2021-6 - 2023-12 · 2 yrs 7 mos

Wuhan, China

1. Establish company vision and business strategic plan 2. Lead 0-1 innovation, launch and running of multiple products, from ideation, market research, MVP test, product design and operation, to launch, upgrade, promotion and performance tracking. Selected products: Mailing (麦龄), Career Consulting Platform (全职咨询), Stellar Multimedia Platform (恒星) 3. Construct management rules, policies and processes to supervise and facilitate smooth operation of the company and healthy cooperation across different functions 4. Take charge of the project budget and daily operational cost of the company 5. Coach and develop teams from various background, motivate teams across countless entrepreneurial difficulties and build up a mutual-trust, goal-chasing and result-oriented culture

Monitor Deloitte

Director

Monitor Deloitte

LinkedIn
2019-10 - 2021-5 · 1 yr 8 mos

Shanghai

Monitor Deloitte

Chief of Staff to AP Executive & Chief Operations Officer of Asia Pacific Clients & Industries

Monitor Deloitte

LinkedIn
2018-6 - 2021-5 · 3 yrs

China

Enable the growth of businesses in the entire Asia-Pacific region through management of priority accounts, strategic sectors, hot topics and investment funds as well as facilitation of cross-geographic collaboration and mobility to unlock the potential of business synergy after AP integration. Enhance Deloitte Voice of Asia in both external and internal network through proactive insights publication, webinar, brand & marketing activities. Establish the cross-geo/cross-BU/cross-sector governance structure and push forward the adoption and launch of key infrastructure.

Monitor Deloitte

Associate Director

Monitor Deloitte

LinkedIn
2017-1 - 2019-9 · 2 yrs 9 mos

Shanghai, China

Functional focus: M&A, Strategy, Marketing & Sales, Corporate Governance Industry focus: TMT, Consumer Goods, Retail, Auto, Energy Mainly focus on leading project teams and business development

Cargill

Project Team Leader - Strategy and Business Development

Cargill

LinkedIn
2016-1 - 2017-1 · 1 yr 1 mo

Shanghai, China & Minneapolis, US

1. Development of Cargill global strategy 2020 and portfolio plan 2. Evaluation of M&A and/or divestiture opportunities to optimize asset utilization and capital deployment and execution of the deal process 3. Leading of cross-country teams for post-merger integration and value capture 4. Study of country and/or regional macro outlook

McDonald's

Director of Strategy

McDonald's

LinkedIn
2015-2 - 2015-12 · 11 mos

Shanghai, China

1. Leading of cross-functional team to launch new brand “Create Your Taste” in China 2. Identification and quantification of multi-year strategic innovation opportunities through macro environment, industry, company and consumer analysis 3. Plan of detailed test and scale-out actions for new products/new projects initiatives and leading of following execution

McKinsey & Company

Engagement Manager

McKinsey & Company

LinkedIn
2012-7 - 2015-1 · 2 yrs 7 mos

Shanghai, China

Functional Focus: Corporate Finance, Strategy, Marketing & Sales Industrial Focus: Auto, Consumer Goods, Retail, Industrial Goods Started JEM role from March 2014

Inchcape plc

Business Development Manager

Inchcape plc

LinkedIn
2008-2 - 2010-7 · 2 yrs 6 mos

1.M&A and greenfield investment 2.Strategy and market research 3.Operational improvement

Bain & Company

Associate Consultant

Bain & Company

LinkedIn
2006-7 - 2007-10 · 1 yr 4 mos

1. Market and industry due diligence 2. M&A target screening 3. Design of market-entry strategy 4. Strategic planning 5. Operational and distribution improvement 6. Company transformation

Education

Northwestern University - Kellogg School of Management

Northwestern University - Kellogg School of Management

LinkedIn

Finance, Accounting, Management & Strategy, Managerial Economics, Analytical Consulting

2010 - 2012 · 2 yrs
Shanghai Jiao Tong University

Shanghai Jiao Tong University

LinkedIn

Finance, General

2002 - 2006 · 4 yrs

Qian (Christina) Cen's Contact Information

Email

******@***.com

Phone

(**) *** ****

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