Priyanshi Manya, MBA
Assistant Manager, CX (Client Strategy and Operations) @ KNAV US
About
Priyanshi Manya is a full-time MBA candidate at Georgetown University, where she is a recipient of the prestigious Forte and Dealy Scholarships for her leadership, diversity, and commitment to advancing women in business. She has a GMAT score of 760 and a TOEFL score of 108, demonstrating her academic excellence and proficiency in English. With over four years of experience as an entrepreneur and a marketing consultant, Priyanshi has a proven track record of launching and growing successful digital platforms and campaigns for various clients and industries. She recently interned as a product marketing intern at MasPanadas, where she is responsible for creating and executing strategies to promote the company's innovative and delicious products. She has also worked with Lusso ATL, a luxury marketing agency, where she managed over 40 accounts and generated over $50K in revenue by expanding into six new market verticals. Priyanshi's core competencies include social media marketing, content creation, graphic design, influencer marketing, and customer management. She is passionate about empowering women and supporting social causes, and has launched India's first digital baking platform that enabled 200+ women to become financially independent. Priyanshi is a creative, diligent, and detail-oriented professional who aims to leverage her skills and knowledge to create value and impact in the business world.
United States
Atlanta
Accounting
Cost Management, Strategy, Supply Chain Management, Strategic Planning, Resiliency, Customer Relationship Management (CRM), NetSuite, Vendor Management, Customer Marketing, QuickBooks, Salesforce.com, Survey Research, Proposal Management, Data Analysis, Search Engine Optimization (SEO), Influencer Marketing, Market Research, Google Analytics, Tableau, Food and Beverage Operations
Experience

Assistant Manager, CX (Client Strategy and Operations)
Atlanta, GA
Drive firm-wide client strategy and growth initiatives across assurance, tax, and advisory services, partnering directly with senior leadership to unlock revenue and improve client lifecycle performance. 1. Built and operationalised a client opportunity matrix to identify cross-sell and expansion opportunities across geographies and service lines, influencing multi-million dollar revenue pipelines. 2. Led CSAT survey strategy program; achieved +7 points in NPS, from 67 to 74, increased response rate by over 25%. 2. Synthesised client feedback, financial signals, and market triggers to uncover service gaps and inform business development strategy. 3. Designed and streamlined client lifecycle and onboarding processes, improving CRM efficiency and reducing friction across touchpoints.

Business Analyst, Strategy and Operations (MBA Capstone Project)
Washington DC-Baltimore Area
Supported strategic decision-making across supply chain and procurement by analyzing cost structures, operational inefficiencies, and risk across the frozen food category. 1. Identified $7M in cost-saving opportunities through supply chain restructuring and warehouse optimization scenarios 2. Diagnosed inefficiencies driving $5M in waste, leading to ~15% cost reduction through data-backed recommendations 3. Built forecasting and cost models using Excel and Tableau to inform sourcing and supplier strategy 4. Partnered with finance and operations to evaluate trade-offs across cost, reliability, and scalability 5. Presented scenario-based recommendations to leadership to guide procurement and network decisions

Graduate Teaching Assistant
Washington, District of Columbia, United States
Assisted Professor Catherine Tinsley with the Negotiations course. Assisted Professor Leslie Crutchfield with the Corporate Social Responsibility course.

Graduate Research Assistant
Washington, District of Columbia, United States
Assisted Professor Ella Washington, Professor Jeremy Yip, and Professor Eliot Sherman for the Leading Teams for Performance and Impact Course for Full-time and Flex-Online MBA candidates

Product Marketing Intern
Rockville, Maryland, United States
1. Led cross-functional teams to execute product launch with Costco and worked with cross-functional teams for packaging design, product forecasting, and USDA approval. 2. Conducted competitive analysis to enhance market positioning. 3. Strengthen retailer relationships through pitch decks and data analysis. 4. Created strategies for in-store product demonstrations. 5. Curated social media strategies to tap into newer markets.

Manager, GTM Strategy and Business Development
New Delhi
1. Worked with 40+ medium-sized enterprises to boost social media presence and sales 2. Developed go-to-market expansion strategies and penetrated 6 new market verticals (food delivery, digital content creation, event management, launching musicians, online workshops, sales platform for small retail businesses) with a revenue potential of $50K 3. Trained multiple teams on aspects of graphic designing, video editing, viral content creation, and client management 4. Launched the organization's CSR activities to support widows and orphans affected by the pandemic and worked with NGOs to provide employment opportunities 5. Worked as Key Account Manager 10+ brands and consulted them on methods to boost brand recognition

Founder
Baked Patisserie Academy
New Delhi
-Launched India's first Digital Baking Platform that amassed 8000+ participants globally and had an annual turnover of USD40k+ -Hosted 50+ online workshops targeting up-and-coming bakers -Enabled 200+ women to launch their own businesses and become financially independent -Gained Patisserie Chef Certification -Researched market trends in egg-free baking to create a ‘patisserie business guidebook’ and empowered 200+ female homemakers to launch their own bakery businesses

Founder
Prajeste Communications
New Delhi, Delhi, India
1. Influencer Marketing: Worked with India's leading influencers (Shivesh Bhatia, Niki Mehra, Juhi Godambe, Parth Bajaj, Aditi Goyal) on Content Strategy and Digital Transformation. Collaborated with brands like Amazon, Hyundai, ColeHaan, and Dior for product/service launches. Aided in profile launch on Youtube and growing subscribers by 126%. 2. Conducted market research and trend analysis for optimizing blogs for SEO. Wrote 400+ articles for multiple organizations.
Education

Business Administration and Management, General
-MBA Program Ambassador, Program Office -International Student Mentor -OGS International Student Ambassador -Co-President, Community Standards Boards (Honor Society) -Vice President, Marketing and Communications | Student Government Association -Vice President, Career | South Asian Business Alliance -Social Media Intern, Homemade in DC (Impact Consulting - Business for Impact)
Priyanshi Manya, MBA's Contact Information
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