Priya K.

Brand & Marketing Manager with experience in shaping cohesive brand strategy, refining messaging, and supporting integrated campaign development. • Contributed to end-to-end brand building initiatives, including product positioning, launch planning, and 360° marketing execution. • Developed performance-driven creative assets and supported campaign optimization through insight-based improvements. • Worked closely with the retention team to help design customer journeys that enhanced engagement and repeat interactions. • Supported social media planning, influencer collaborations, and broader communication efforts to strengthen brand presence. • Managed marketplace marketing across Amazon, Flipkart, and similar platforms to improve visibility and conversions. • Oversaw product shoots to ensure brand-aligned visual output across all channels. • Conducted research and monitored consumer trends to assist in refining brand and content strategies. • Collaborated with product, design, and media teams to deliver consistent and high-quality creative outcomes. • Experienced in coordinating with stakeholders and managing timelines to ensure smooth execution of marketing initiatives.creative