Pricila Medina

• Responsible for the customer portfolio and new sales, through a commercial team distributed throughout Brazil; • Diversified performance in the Wholesale and Retail segments; • Creation of commercial indicators, standardized performance and development of leaders for people and business management; • Increase in the commercial scope of consultative sales in agencies and clients; • Strategic plan to overcome the goal of increasing the channel share and 4%.

• Responsible for the company's client portfolio, through a commercial team distributed throughout Brazil; • 90% client retention rate; • Creation of business plans, strategy and sales methodology per region, considering regional characteristics, focus on customer satisfaction, product portfolio offer and results; • Development of managers and commercial executives.

• Responsible for the strategy, planning and execution of sales, in the distribution of the CONSIGNED and CDC product; • Definition of the strategy and sales planning, through 3,300 points of sales and partners; • Creation of business plans and sales methodology per region, considering regional characteristics; • Development of campaigns and motivational incentives to customers and employees.

Responsible for restructuring the sales area, including in the executive summary the implementation of goals, compensation policy, benefits policy, motivational campaign, strategic planning, identification of opportunities defining regional operations and partnership with new banks, in the search for sustainability through unfavorable economic scenario.

• Responsible for the strategic area and sales of insurance and pension plans; • Implementation of the Life and Pension consultants project, working directly at bank branches, offering services and products to Unibanco's customer base, through a team of 350 consultants; • Implementation of a new performance model for benefits agents, developed from the models experienced in Chile and Colombia through AIG, adapting the Brazilian reality, through a qualified team, with knowledge of the financial market and private pension; • Acting closely with the American partners AIG, in the search for excellence, quality and profitability of the BANCO channel; • Channel presented the best sales performance, with profitability and profitability during the last 3 years, winning the title of best sales channel for Unibanco AIG in 2007.

Acting in Insurance and Pension in the countryside region of SP, through the distribution channels: Bank, insurance brokers, and corporate clients, with a qualified sales team in each segment.

Acting in sales of Insurance and Capitalization products in all regions of the city of SP with the scope of customer service, training, incentives and sales campaigns in the Unibanco branch network.