Prerna Mehta

Account Manager @ dentsu

About

If you are new here, hey! I'm is Prerna.I help students and fresh graduates become employable digital marketers.Know more about me:🔹 A marketing professional with 4+ years of experience managing $10M+ in ad spend across Meta, Google LinkedIn Ads & Paid Search & Social platforms. I've worked with 100+ clients, including startups, agencies, and global corporations like Meta, Google, and Dentsu. 🔹 My mission is simple:Marketing shouldn't feel confusing.Whether you're trying to land your first marketing job, understand how digital advertising works, or build practical skills, I want to make marketing easy to learn and easier to apply.🔹 What I Share on LinkedIn:🚀 How to get your first digital marketing job📚 Digital marketing concepts made simple💼 Career tips, resumes & interview guidance🎯 Industry insights and real-world marketing examples🎯 Digital Marketing Careers🚀If you want to build a career in marketing, you're in the right place*DISCLAIMER: Please note that no one on one consultation or service providing is being offered by me.

Country

India

City

Gurugram

Industry

Information Technology & Services

Skill

Paid Search Campaigns, Paid Search Strategy, Branding, Advertising, LinkedIn Advertising, Facebook Marketing, Instagram Marketing, Paid Media Advertising, Media Strategy, Marketing Campaign Management, Digital Media, Media Buying, Campaign Strategies, Online Campaign Management, Marketing Campaign Plans, Client Relations, Media Planning, Optimization, E-Commerce, Meta Ads

Experience

Account Manager

dentsu

2024-5 - Present · 2 yrs 4 mos

Gurugram

✅ Managing $350k + monthly ad spends across Meta, Snapchat, Linkedin & Pinterest for leading EMEA brands ✅ Built cross- platform media plans, strategies and forecasted bencmarks aligned to client KPI's ✅ Led reporting calls, trained associates, Quaterly Business Reports and post- campaign analysis meeting. ✅ Executed full campaign setup, QA, pacing & optimization to ensure flawless delivery. ✅ Helped achieve exceptional ROAS in peak seasons for prominent brands

Meta Marketing Pro | Senior Executive

Wipro

2022-8 - 2024-6 · 1 yr 11 mos

Gurugram, Haryana, India

✅ Managed and optimized Meta ad campaigns for diverse clients, ensuring high engagement and conversion rates. ✅ Advised CMOs & Founders on improving their overall digital marketing & Meta marketing strategies through strategic meetings. ✅ Provided strategic recommendations to enhance ad performance, improving ROI for businesses. ✅ Conducted data-driven analysis, refining audience targeting and ad creatives for better efficiency

Google Ads Specialist@Google | Executive

FIS

2021-8 - 2022-8 · 1 yr 1 mo

✅ Managed and optimized Paid Search campaigns, ensuring high visibility and conversions for clients. ✅ Conducted keyword research, bidding strategies, and ad copy testing to improve ad relevance and CTR. ✅ Resolved billing and policy-related issues, enhancing advertiser experience and retention. ✅ Provided data-driven insights and performance reports, helping businesses maximize their Google Ads ROI.

Head Girl

National Service Scheme, MSI

2020-1 - 2021-4 · 1 yr 4 mos

- Established the first ever NSS Cell of college. - Organised 18+ events, 10+ seminars and 5 fundraisers in just 6 months. -Raised a sum of Rs.20,000+ in those fundraisers.

Sponsorship Coordinator

Prakriti MSIT

2019-8 - 2020-8 · 1 yr 1 mo

- Single Handedly raised sponsorships worth Rs.35,000 for ENVA- Annual Cultural fest. - Brought in various speakers for conducting valuable workshops and seminars.

Marketing Research Intern

Huawei

2020-6 - 2020-7 · 2 mos

- Market Research on Company, its product lines & business segments, services etc. - Studied & Analyzed company's revenue & investment study. - Researched & learned about various marketing techniques used in different business segments.

Marketing Executive

ATTENDIT

2020-4 - 2020-7 · 4 mos

- Prepared a Business Model, pricing & promotion strategy. - Worked upon product representation and brand development. - Prepared Presentations for Prospective Clients