Prem Sagar

Responsible for ensuring integrated commercial success of the airport by maximizing aeronautical and non-aeronautical revenues in line with the long term strategic commercial objectives of the airport. Job responsibilities included marketing, sales, business development and relationship management.

Responsible for performance of the station (Dubai, Sharjah & Northern Emirates) Being a separate commercial profit centre with an annual turnover of AED 750 million and operational responsibility for 170 weekly flights, it is biggest station on Air India network outside India. I handled all station related assignments on behalf of Air India (and Air India Express), including commercial, sales (passenger and cargo), customer relations, airport functions, administrative issues, etc. Job responsibilities P&L responsibility of station Formulate strategies to optimize station performance Review of existing arrangements to generate savings Ensure formalization and compliance of SLAs Manage customer expectations and enhance customer experience Develop and maintain excellent working relationship with key stakeholders Representation at various industry fora/social events to maintain the visibility of Air India Carry out marketing/sales promotion activities Accomplishments New Station started - Ras Al Khaimah New sectors introduced (Varanasi/Sharjah, Trichy/Sharjah, Mumbai/Sharjah Chandigarh/Sharjah, Mumbai/Dubai, Delhi/Dubai) Capacity increases on some existing routes EB charges for hand baggage at boarding gate implemented – a first in the entire network of Air India, generating revenue of AED 2.5 mill Rationalized incentive schemes and introduced annual performance linked incentive scheme for travel agents for the first time in Gulf Successfully launched new products such as 6th freedom fares to USA, Australia, etc. Renegotiated contracts with service providers such as Ground Handlers (Dnata at Dubai and SAS at Sharjah), Caterers (EKFC at Dubai and Alpha Catering at Sharjah), Crew Hotel Contract, resulting in savings of AED 20 mill Adopted cost rationalization measures such as discontinuation of bus services from other emirates, reduction of SITA communication lines, selection of efficient packages for office landline/internet/staff mobiles, etc. - savings of AED 9 mill

Responsible for airline commercial co-operation arrangements and aero-political & international affairs Job responsibilities Handling aero-political assignments on behalf of Air India, including preparing & submitting recommendations (with supporting analyses/justifications) to the Aviation Ministry to promote Air India’s interests in terms of Air Services Agreement/exchange of capacity entitlements/traffic rights Representing Air India at the Inter-Governmental Bilateral Talks and to assist the Aviation Ministry with the preparation of Minutes/Memoranda finalized – to ensure that the documents correctly reflect the understanding reached Rendering advice to the Aviation Ministry on various policy matters related to Civil Aviation as and when required Identification and scoping of opportunities for commercial arrangements (code shares/Joint Ventures) with other airlines based on detailed analysis of traffic/revenue data Negotiation and finalization of terms and conditions of such commercial arrangements Finalization and conclusion of “Agreement” after obtaining all relevant inputs from various user departments Regular monitoring of the Implementation process Conducting regular performance reviews of commercial arrangements and to seek revision in terms, if required Accomplishments During the period of Air India’s integration into Star Alliance, successfully handled co-ordination of the highly complex multi-department process of integration of Air India’s entry into Star Alliance and ensured that all the joining requirements were complied with. I was an observer at the Alliance Management Board of Star Alliance which further enriched my experience in Global Airline Alliances Successfully concluded code share arrangements with many airlines such as Lufthansa, Singapore Airlines, Swiss, Egypt Air, Air Mauritius, etc. Represented Air India at many bilateral Air Services Agreements discussions with other countries

Responsible for airline commercial co-operation arrangements and aero-political & international affairs

Responsible for airline commercial co-operation arrangements and aero-political & international affairs

Handled various Planning functions such as preparation of Revenue and Traffic Budget forecast, Route Performance Analysis, Economic Evaluation of viability of new routes proposed by Air India, Economic Evaluation of aircraft leases proposed, etc. This role required carrying out comprehensive analysis of revenue/traffic/cost/ market/competition data.

Handled various Planning functions such as preparation of Revenue and Traffic Budget forecast, Route Performance Analysis, Economic Evaluation of viability of new routes proposed by Air India, Economic Evaluation of aircraft leases proposed, etc. This role required carrying out comprehensive analysis of revenue/traffic/cost/ market/competition data.