Praveen Raju K.

Praveen Raju K.

Senior Business Development Manager @ Matrix Pharmacorp

About

With over 16 years of experience in API & Intermediates Marketing, I have excelled in my role as a Business Development Manager at Hetero Labs Limited. My expertise lies in effectively covering markets in Algeria, Tunisia, Morocco, Iran, and Pakistan. I have successfully managed a business volume of $25 mn+ across these regions. With an MBA in Marketing, I bring a strong educational foundation to complement my practical knowledge and experience. My professional journey reflects a steadfast commitment to driving business growth and fostering strong client relationships in the pharmaceutical industry.

Country

India

City

Hyderabad

Industry

Pharmaceuticals

Skill

International Management, Strategic Marketing Management, Decision-Making, Spoken English, Internet Surfing, Customer Engagement, Team Management, New Business Development, Data Analysis, Product Development, New Customer Acquisitions, International Management Experience, Business Strategy, International Business Strategy, Supply Chain Management, Strategy, Relationship Building, Business Acumen, Market Planning, Application Programming

Experience

Matrix Pharmacorp

Senior Business Development Manager

Matrix Pharmacorp

LinkedIn
2025-8 - Present · 1 yr 2 mos

Hyderabad, Telangana, India

- Led business development and sales initiatives across Africa and Iran, consistently exceeding revenue targets. - Conducted in-depth competitive analysis to identify industry trends and key competitors, driving data informed strategic decisions. - Acquired and onboarded new clients, significantly expanding the customer base within target markets. - Expanded product portfolio offerings among existing clients, generating a increase in incremental sales growth. - Established and nurtured strong relationships with clients, multinational corporations, and publicly listed companies to boost customer loyalty and retention. - Designed and executed innovative sales strategies, surpassing client proposal targets and exceeding industry benchmarks. - Developed comprehensive client proposals and delivered compelling presentations to clients and senior management, securing high-value deal closures.

HETERO LABS LIMITED - India

Senior Business Development Manager

HETERO LABS LIMITED - India

LinkedIn
2021-7 - 2025-9 · 4 yrs 3 mos

Hyderabad, Telangana, India

- Spearheaded business development and sales generation across Algeria, Tunisia, Morocco, Iran, and Pakistan, consistently achieving and exceeding set targets. - Conducted comprehensive competitive analysis to identify industry trends and benchmark against key competitors. - Prospected and secured new customers, expanding the client base within target regions. - Expanded product portfolio offerings for existing clients, resulting in an increase in revenue per account. - Cultivated and maintained strong public relations with clients, multinational corporations, and public limited companies to enhance business opportunities. - Developed and implemented targeted sales strategies aimed at maximizing client proposal acceptance and industry penetration. - Prepared detailed client proposals and delivered persuasive presentations to clients and senior management, facilitating informed decision-making.

Shodhana Laboratories Limited

Deputy Manager Marketing - API and Intermediates

Shodhana Laboratories Limited

LinkedIn
2020-5 - 2021-7 · 1 yr 3 mos

Hyderabad, Telangana, India

- Spearheaded new customer development initiatives, expanding market reach and enhancing company portfolio. - Collaborated with existing clients to innovate and develop new products, aligning offerings with customer needs. - Conducted market research to identify emerging trends and customer requirements, influencing product development strategies. - Presented viable product proposals to management based on thorough analysis of customer feedback and market demands.

HETERO LABS LIMITED - India

Assistant Manager Marketing & supply chain - RCIS

HETERO LABS LIMITED - India

LinkedIn
2017-6 - 2020-5 · 3 yrs

Hyderabad, Telangana, India

- Managed the execution of tender documentation for high-value tenders, ensuring compliance and accuracy. - Oversaw private market orders, effectively managing customer demands and fostering strong client relationships. - Monitored secondary sales and strategically placed orders to meet market requirements across Russia and CIS countries. - Conducted regular follow-ups with customers to guarantee timely delivery and attain organizational objectives. - Coordinated closely with regulatory, factory, logistics, and other departments to ensure the completion of assigned tasks.

HETERO LABS LIMITED - India

International Marketing Executive

HETERO LABS LIMITED - India

2009-6 - 2017-5 · 8 yrs

- Coordinated commercial support for key markets including South Korea, Iran, Pakistan, and Germany to drive international business growth. - Conducted price negotiations and finalized orders with Pakistan clients, enhancing company competitiveness and building strong relationships. - Managed new development initiatives in Algeria, Tunisia, and Morocco, successfully expanding market presence. - Oversaw API Oncology, Biotechnology, and Inhalers projects, ensuring alignment with business objectives and strategic goals. - Arranged samples for new developments, facilitating order processing and monitoring timely dispatches to ensure customer satisfaction.

Praveen Raju K.'s Contact Information

Email

******@***.com

Phone

(**) *** ****

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