Pramendra Shrivastava

A post Graduate in Business management (Marketing) with proven track record of over 15 years of experience in the field of sales , distribution and marketing across India. A visionary who drives revenue and manage rapid growth , profitability with a focus capturing market share and enhancing value in the market. Current Job's Key responsibilities • Complete accountability for sales and Marketing Strategies for India Business to drive growth profitability and net contribution. • Re-define India’s Sales and Marketing Strategies to position SuperMax as a Challenger brand in the diversified product range and increase market penetration along with sales. • Development of all new product launches, price benchmarking and complete P&L responsibility with top and bottom line targets. • Develop vendors and sourcing hubs to facilitate efficient supply chain, minimizing transits time lines and reduce COGS. • Coordinating with the core team of RSM, ASM and sales officers generating business through channels - Retail, Modern trade, Institutional and CSD. • Handing Route to market and Channel activity project. Ensuring frugal coverage of 30000 towns and village which contributors 50% population of the India. • Engaging trade for selling and promoting Supermax products.