Prajwal Singh

Field Marketing Manager @ Pidilite Industries Limited

About

Sales professional with experience in driving market growth across the FMCG and building materials sectors. My experience includes territory management, distributor development, retail expansion, and executing on-ground sales and trade marketing initiatives. I have worked closely with distributors, retailers, and channel partners to strengthen market presence and improve retail coverage. I enjoy roles that combine market understanding with strong execution. Over the years, I have developed experience in managing distribution networks, building channel relationships, and identifying opportunities to expand market reach and drive sustainable business growth. Key strengths: • Territory & Distributor Management • Channel Development & Retail Expansion • Trade & Field Marketing Execution • Relationship Management with Channel Partners • Market Development & Sales Growth I am currently exploring opportunities in Sales, Channel Management, and Trade / Field Marketing roles. Preferred locations: Delhi NCR and Mumbai Availability: Immediate joiner

Country

India

City

Pilibhit

Industry

Chemicals

Skill

Channel Sales, Product Launch, Cross-team Collaboration, Field Marketing, Brand Activation, New Market Expansion, Partner Engagement, Distribution, Market Analysis, Go-to-Market Strategy, Sales Operations, Account Management, Account Reconciliation, Retail Sales, Sales Strategy, Sales Planning, Sales Management, Cross-functional Coordination, Direct Sales, Negotiation

Experience

Field Marketing Manager

Pidilite Industries Limited

2025-8 - 2026-1 · 6 mos

Mumbai

• Led category growth initiatives for Art, Stationery & Fabric across the Mumbai metro area. • Managed a team of 9 Field Marketing Executives to enhance brand presence and drive revenue. • Developed a Fevicryl Certified Partner network to boost customer engagement and conversion rates.

Branch Manager

Pidilite Industries Limited

2023-1 - 2025-7 · 2 yrs 7 mos

Mumbai, Maharashtra, India

• Managed a diverse portfolio of 2,700+ retailers and 7 distributors in the Mumbai Cluster. • Led a high-performing sales team of 15 members, driving consistent year-over-year growth. • Launched innovative zonal trade programs to enhance distributor productivity and retail reach. • Acted as the zonal single point of contact for business analytics and new product development tracking.

Sales Manager

Tata Steel

2021-8 - 2023-1 · 1 yr 6 mos

Chandigarh, India

• Led retail and project sales initiatives across Punjab, Himachal Pradesh, and Chandigarh. • Played a key role in securing ₹130–150 Cr annual tenders for the Jal Jeevan Mission. • Successfully launched new GP Tubes, increasing market share from 8% to 11% with a monthly achievement of 100 MT. • Implemented channel and forecasting improvements, resulting in an 80% reduction of aged stock.