Pooja Nagdev

Co-Founder, CEO

About

Adding the goodness of Aromatherapy & Ayurveda to self care through my brainchild Inatur | Branding head at Hari Darshan Womanpreneur & proud mother Pooja Nagdev is the founder of Inatur, a nature-based personal care brand. She also handles branding & marketing for the incense brand Hari Darshan. She is an awardee of the Business Person of the Year for Leadership & Business Acumen, & also the Make In India Award for her contribution to the field of Ayurveda. She upholds the spirit of women empowerment through her societal initiatives. Having completed her course in Cosmetology from UK & Aromatherapy from Canada, Pooja did an MBA & proceeded to build a brand of her own. She established Inatur in 20xx, with a vision to make beauty & self-care as organic, natural & pure as possible. Pooja has successfully brought together modern-day scientific methods & Ayurveda with a manufacturing method called SCINAT. Today, Inatur is a world-renowned, PETA & GMP certified,100% organic brand with a wide range of cosmetics that are made with ethically-sourced natural ingredients. Pooja is a welfare-driven individual seeking to empower women from all walks of life. Thanks to her futuristic outlook, Inatur has a 90% female workforce. The sky is indeed the limit for someone like her who is driven toward learning & experimentation. Through Inatur, Pooja seeks to solve the problems of Indian women. Maintaining a work-life balance, and using eco-friendly & chemical-free products while holding their heads high irrespective of their profession are the fundamentals that she encourages every woman to live by. She advocates self-care as a necessity instead of a luxury. Through Inatur, Pooja has made transparency a key feature in the cosmetic industry & has upheld the customer's right to know everything about the products they invest in. Pooja has made Inatur one of India's Most Admired Brands today. She continues to be recognized as one of the most influential entrepreneurs in the industry for her dedication, patience & undying efforts to build a conscious, customer-centric brand that genuinely cares for people.

Country

India

City

New Delhi

Industry

Cosmetics

Skill

Branding & Identity, Business Analysis, Financial Analysis, Accounting, Account Management, Data Analysis, New Business Development, Process Improvement, Public Relations, Start-ups, Media Relations, Fragrance, Cosmotologist, Aromatherapist, Product Development, Research, Marketing Strategy, Microsoft Word

Experience

Co-Founder, CEO

INATUR

2007-1 - Present · 19 yrs 9 mos

New Delhi Area, India

Inatur is a world-renowned, PETA & GMP certified,100% organic brand with a wide range of cosmetics that are made with ethically-sourced natural ingredients. We use our own trademark proprietary method of manufacturing, called SCINAT. Through SCINAT, we fulfil our commitments to our customers by delivering naturally-crafted products that are free of parabens, sulphates & artificial colours. We also commit to sustaining Mother Earth through our fair-trade practices & ethically-sourced organic products. Each product is GMP, ISO, SGS & Halal Certified. We are also certified by PETA for our cruelty-free practices. We have been awarded for our sophisticated environment & quality management systems. Alongside our commitment to the Earth & our customers, Inatur also outshines its competitors as a women-centric brand. We aim to build an empowered society where women support other women. 80% of Inatur’s workforce is comprised of women, and we take immense pride in supporting the endeavors of our female employees. Our wide range of organic self-care products is handcrafted with love to deliver the best results on hair & skin. Our niche expertise is evident in our exclusive range called ‘The Regimes’, under which we have specially curated products to cater to individual skin types & concerns. Besides selling online, we currently retail through our flagship stores located in Delhi, Gurgaon & Bangalore. We also provide natural facials rendered by trained therapists at our outlets under the name ‘Facials By Inatur,’ a service that is simply loved by our customers. We seek to reach more happy customers soon & deliver smiles through our nature-based beauty care across the world.