Phil Redman
Director--Partner Success and Channel Sales, Global @ IBM
About
Expert in strategic alliances, digital business, strategy, technology, and product marketing. Focus is using sustainability technology to support enterprise strategy. Strong ability to work with clients, customers and research to understand and articulate needs and vision for the team. Key strengths include the ability to bring together teams to work on a common goal, work across business units and operating teams, identify key differentiators, competitive landscape and positioning, industry analyst relations, marketing materials, sales support, branding, working with demand-get, thought leadership creation.
United States
Greater Boston
Computer Software
Scuba Diving, Software Product Management, Leadership, Strategic Alliances, Sustainability, Strategic Partnerships, Business Strategy, Software as a Service (SaaS), Enterprise Software, Thought Leadership, SaaS, Strategy, Go-to-market Strategy, Business Development, Product Marketing, Product Management, Emerging Technologies, Mobile Devices, Telecommunications, Wireless
Experience

Director--Partner Success and Channel Sales, Global
Armonk, New York, United States
The Partner Ecosystem for IBM Software drives enablement and opportunities for Business Partners, GSIs, Resellers and Consulting. I identify strategic partners and execute the tactics that are best suited to achieving their goals; by engage partners one-on-one and with partner recruitments, support, training, marketing and sales. -Created and launched a new Americas partner ecosystem unit for sustainability software and was able to ramp from 3 partners, to over 50 in less than one year. --Over 200% growth in sales via partners on a quarter-to-quarter basis. --Recruited top 5 industry-leading professional services firms to support sales and implementation. --Went from 5% to over 40% annual channel revenue.

Offering Manager, ESG & Sustainability Cloud
Served as a Director/Offering Manager of ESG & Sustainability Cloud, one of the four product clouds at OneTrust. Was responsible for the ESG cloud launch, lead on offering service/channel partnerships, product development strategy, product marketing (collateral, White Papers, messaging, solutions page), and direction of the offering. Results: Launched new product in six months with sales expanding 135% for two consecutive quarters. Created brand awareness from the first year of launch and a targeted campaign that resulted in a 78% increase in organic clicks and our high-value targeted keywords have increased ranking by 300%, and went from the bottom to page 1 positions for high-value keywords in less than two quarters. Led and created category thought leadership that propelled the solution to a leadership position in analyst reports and significant brand awareness and sales. Created and led product Early Adopter program that brought on over 20 customers in less than 4 months. Grew sales by 135% for two consecutive quarters.

Senior Manager
Greater Boston Area
Focus on establishing lead partnerships with Microsoft and Google to drive channel business. Led project teams focused on using digital technologies to create and improve upon products and platforms, go-to-market and messaging strategy. Results: Partner sales growth of over 110% in less than three years. Offering management: includes channel/partner relationship development, pipeline, opportunity identification, enablement, product marketing and product management and engineering teams for 30+ new digital solutions with two technology partners, Google and Microsoft.

Vice President Of Product Strategy
Santa Clara, CA
Lead product management for mobility solutions across company divisions. Developed and aligned mobile strategy across main business units and IT focusing on current and next-generation mobile products and adoption for both technical leaders and customers. • Gained high % of company adoption of mobile email app without mandatory requirements. • Supported corporate public and market analyst relations that drove accurate and positive positions. Result: for two years, was rated as a Leader in all top analyst reports. • Created thought leadership and mindshare with published strategy pieces and whitepapers resulting in top three marketshare in enterprise mobility increasing marketshare to third from below tenth, in two years. • Coordinated customer outreach and created customer council which identified candidates for beta testing and early adoption, solicited feedback on strategy and opened a dialog resulting in high renewal and customer satisfaction rating. • Created and gave keynote presentations at internal conferences and third-party events worldwide, reaching over 5,000 people per year that helped to double sales annually.

Vice President and Distinguished Analyst, Research
Stamford, CT
Provided tactical and strategic business consultation for all market/size companies at mid and senior management (C-level) for cost and time reduction. Developed best parctices and methodologies for IT to use mobile technologies to reduce costs, drive business revenue and innovation. Created and published 25-30 tactical and strategic thought pieces, presentations and webinars annually. • Saved companies millions of dollars by providing comparison spend information and contract/proposal analysys. • Created new IT architectures based on enterprise mobile software technology resulting in data security and leak prevention at hundreds of companies. • Provided authoritative strategy to technology providers on go-to-market plans, messaging, branding, and pricing resulting in successful launch rates of 95%. • Appointed Chairman and Director of annual Gartner wireless/mobile client-facing conference and Symposium events which included planning, development and sponsorship sales which resulted in largest, Gartner mobile-specific conference to date.
Phil Redman's Contact Information
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