Petra Pasquina
Founder @ Groopl
About
A results-driven and versatile sales and marketing leader with a proven track record of exceeding revenue targets, building strong client relationships, and developing high-performing teams in fast-paced, technology-driven environments. Expertise in SaaS, media, financial services and CPG industries, with a passion for driving growth through consultative sales, strategic partnerships, and innovative marketing strategies. Proven ability to build businesses from the ground up, as demonstrated by founding and scaling two successful ventures. Seeking a senior sales leadership role at a leading technology company where I can leverage my experience to drive significant revenue growth and build world-class sales organizations.
United States
New York City Metropolitan Area
Computer Software
Sales & Marketing Leadership, Revenue Generation, Team Building, Partner Relationship Management, SaaS Sales, CPG Industry, Start-up Leadership, Software Development, SaaS, Start-up Ventures, Organizational Leadership, Marketing Strategy, Hispanic Marketing, Social Media, Integrated Marketing, Advertising Sales, B2B, Selling, Marketing, Leadership
Experience
Founder
Groopl
New York City Metropolitan Area
• Developed and launched Groopl, a SaaS platform for group organization, centralizing event planning, communication, and membership management. • Managed all aspects of business operations, including product development, marketing, sales, and fundraising. Selected to participate in 2 acclerator programs including Quay Acclerator and Ossining Innovates.
Graduate
Element 46 Tech Accelerator
Westchester County, New York, United States
Selected to participate in the Spring 24 cohort.
Head of US Sales
CoderPush
New York, United States
CoderPush helps businesses scale and grow by providing seamless, efficient, outsourced engineering support with a human touch.
Founder & CEO
Chewmami, LLC
New York
Vice President, Head of Sales & Marketing
Own The Room
Greater New York City Area
• Led a team of 15 sales and marketing professionals, driving 20% year-over-year revenue growth. • Established strategic partnerships with Fortune 500 companies, including LinkedIn, Google, JP Morgan Chase, and Delta Air Lines. • Oversaw all marketing channels, including digital agency management, lead generation, and product development.
Senior Client Partner
Meta
Greater New York City Area
• Drove 10X revenue growth with top restaurant partners (Domino’s, Subway, Darden, Burger King, Chipotle) through consultative, data-driven digital marketing solutions. • Exceeded quarterly sales targets consistently in a high-growth environment requiring double-digit growth. • Mentored and coached 20+ peers and sales managers on consultative sales techniques and effective business storytelling.
Head of Sales Training, Americas
Meta
Greater New York City Area
• Led sales organization transformation to customer-centric, consultative model. Trained over 1000 Global sellers. • Developed and implemented comprehensive sales training programs for Americas region. • Managed a team of three training professionals.
Vice President, Client Development
Univision
Greater New York City Area
• Managed sales development for Food, Beverage & Financial Services vertical, overseeing a $40M book of business. Directly managed a team of three VPs. • Secured multiple $5M+ client contracts, surpassing annual sales targets and acquiring eight new brands in 24 months. • Led sales training for 30+ internal sellers, specializing in media strategy and Hispanic marketing.
Senior Marketing Director
Mastercard
Marketing Director
Mastercard
Purchase, New York, United States
Product Manager - Global Deposit Access
Mastercard
Purchase, New York, United States
Education
Columbia Business School
Finance & Marketing
University of Rochester
Psychology
Petra Pasquina's Contact Information
Phone
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