Peter Spaulding, Ph.D.

Adjunct Professor @ John Brown University

About

I am a content writer and marketing professional at SupplyPike, a SaaS startup in Northwest Arkansas. I have a background in academia, and I received a Ph.D. in English (British Renaissance Literature) in May 2023. My LinkedIn presence is more focused on retail supply chains and marketing, but I am also interested in the crossover between my two professional backgrounds, contemporary and historical literature, and creative work generally.

Country

United States

City

Fayetteville

Industry

Retail

Skill

Search Engine Optimization (SEO), Marketing Operations, Content Services, Marketing, Content Development, Content Strategy, Blogging, Article Writing, Editing, Writing, Copywriting, Web Content Writing, Teaching

Experience

Adjunct Professor

John Brown University

2023-3 - Present · 3 yrs 7 mos

Siloam Springs, AR

Adjunct Instructor

John Brown University

2021-7 - Present · 5 yrs 3 mos

Siloam Springs, AR

I teach Integrated Humanities 1 & 2 (History and Literature). I may teach an odd English class as well.

Sr. Content Marketing Manager

SPS Commerce

2022-8 - Present · 4 yrs 2 mos

Rogers, AR

Led the development and execution of content marketing strategies, including eBooks, blogs, and articles, focused on supply chain, logistics, and retail tech, resulting in [quantifiable result, e.g., a 20% increase in lead generation]. Directed the creation and delivery of webinars and educational content for both internal teams and external CPG suppliers, enhancing brand authority and customer engagement. Mentored and managed a team of copywriters, providing guidance, feedback, and support to ensure high-quality content and adherence to brand standards. Developed copy for marketing materials.