Peter Frost
General Manager - Services @ ACRELEC
About
Accomplished operations leader with 10 years of experience supporting Hospitality IT teams and franchisee networks. Over the past decade, I’ve overseen and supported a wide range of projects across multiple clients and technology partners, consistently driving predictable outcomes through strong operational discipline and service excellence. My focus has always been on creating environments where franchisors and franchisees can rely on stable, scalable, and well‑executed technology delivery. Customer‑centric to the core, I’m committed to ensuring every solution genuinely supports the people who use it day in, day out. Currently at Acrelec/Odema, I’m focused on expanding our reach in the market by delivering excellence at every stage of the service lifecycle. Whether it’s a new store opening, a tech‑driven refurb, a multi‑site upgrade, or the coordination of on‑site engineering services, our goal is simple: make it seamless, make it repeatable, and make it right the first time. Supported by our wider project management team, I’m committed to strengthening our delivery capability, developing our people, and ensuring Acrelec/Odema continues to be a trusted partner for brands looking for reliable, scalable Hospitality IT support
United Kingdom
Leeds
Information Technology & Services
Customer Satisfaction, QSR, Hospitality Industry, Point of Sale (POS) Systems, Maintenance and Repair, Business-to-Business (B2B), Networking, Presentations, Business Process Improvement, Operations Management, P&L Analysis, P&L Management, Sales Management, Service Delivery Management (SDM), Account Management, New Business Development, Management, Customer Service, Leadership, Strategic Planning
Experience

General Manager - Services
UK
Driving innovation, infrastructure, and service excellence across the UK & Ireland. Odema IT, acquired by Acrelec in 2022, is the engine of our UK services arm, delivering full end-to-end in-store IT services. Our capabilities span new store fit-outs (including data cabling, networking, hardware integration, and staging), store refreshes and refurbishments, maintenance contracts, and timed project rollouts. With service teams strategically located nationwide and powered by Acrelec’s shared services, Odema supports some of the UK’s largest QSR and hospitality brands with precision and agility. Acrelec UK, part of Acrelec’s global network, delivers world-class digital solutions that transform customer experiences across hospitality, retail, and travel. From self-service kiosks and drive-thru systems to checkout and digital signage, we offer complete solutions—design, manufacturing, deployment, and dedicated support—backed by 20+ years of innovation and over 120,000 global deployments.

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Peter Frost's Contact Information
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