Per William F.

As Co-Founder and CEO of Netthandelsgruppen AS, I have been at the helm of our journey from a startup to a leading Norwegian brand house, driving our rapid expansion and innovation in the e-commerce space. Established in 2014 with a clear vision and minimal initial investment, we’ve scaled to over 150 employees and generated more than 2 billion NOK in revenue. Under my leadership, we have successfully developed and managed multiple e-commerce platforms, including Tights.no, Comfyballs, and Awarenutrition, with Tights.no emerging as the leading online destination for fitness, nutrition, and lifestyle products in Norway. My role has involved overseeing all aspects of our operations, from strategic planning and brand development to building a sustainable and socially responsible business. This includes pioneering efforts in introducing eco-friendly products, such as workout gear made from recycled materials, and ensuring that our company contributes meaningfully to charitable causes.

In my role as Sales Manager, I was responsible for driving sales and managing client relationships within the industrial, public sector, real estate, retail, transport, and construction markets. I focused on both existing and new customers, ensuring consistent revenue growth and customer satisfaction. My responsibilities included overseeing sales activities, managing results and credit, and developing strategic initiatives to expand market share. I was honored as the B2B Salesperson of the Year in 2014 and was selected for Statoil’s talent program, highlighting my dedication to achieving outstanding results and continuous growth.

My role involved coordinating the transportation and delivery of essential products, ensuring efficient and timely logistics across the supply chain. I managed fleet schedules, monitored distribution, and worked closely with our partners to streamline processes, reduce costs, and improve delivery performance. Additionally, I spent almost a year traveling back and forth to Riga in 2010-2011, leading up to the outsourcing of our operations, which enhanced efficiency and reduced our logistics operational costs.

Provided IT advisory services at the Norwegian Business School, optimizing technology solutions to support academic and administrative functions.

As President of the Student Association for Economics and Administration, I led a team to organize key academic and social events, managed budgets, and collaborated with faculty and external partners. I also represented student interests and drove initiatives to enhance the academic experience for our students.

• International Operations: Conducted and supported missions in diverse global environments. • Survival Training: Mastered survival skills in extreme conditions. • MOT (Military Outdoor Training): Enhanced physical and mental resilience through rigorous outdoor training. • TACP / JTAC / FAC: Specialized in Tactical Air Control Party, Joint Terminal Attack Controller, and Forward Air Controller roles, coordinating close air support and precision strikes.

Balwyn High School has an exemplary tradition of academic excellence. It has an outstanding reputation for fostering intellectual growth and personal development.