Pelin Batu
Customer Solutions @ FUPS BANK
About
Marketing professional with 25+years of experience in Payment Systems, CRM & Customer Life Cycle Management. Self-motivated, team-oriented leader with solid experience in team building, development, and management. Key Specialties: Marketing, payment systems, credit cards, customer life cycle management, campaign management, churn management, segmentation, multi-channel marketing, activation, sales, business strategy, P&L management, budgeting, business analytics, marketing analytics, A/B Testing, retention strategies, loyalty programmes, digital marketing, sales, digital product management, customer solutions
Türkiye
Istanbul
Financial Services
Payment Systems, Customer Relationship Management (CRM), Marketing, Campaign Management, Churn Management, Portfolio Management, P&L Management, Multi-channel Marketing, Segmentation, Credit Cards, Marketing Strategy, Marketing Management, Business Strategy, Budgeting, Business Analysis, Sales, Finance, Strategy, Database Marketing, Retail Banking
Experience
Customer Solutions
FUPS BANK
EVP, Portfolio Management | Digital Marketing | Brand Partnership | Marketing Analytics
Garanti BBVA Payment Systems
Director, Cards Portfolio | Churn | Campaign Management
Garanti BBVA Payment Systems
Senior Manager, Cards Portfolio Management
Garanti BBVA Payment Systems
Manager, Cards Portfolio Management
Garanti BBVA Payment Systems
Project Manager, R&D
Garanti BBVA Payment Systems
Region Assistant Manager, Cards Sales
Garanti BBVA Payment Systems
MIS Specialist, Finance
Garanti BBVA Payment Systems
Education
Istanbul University
Pelin Batu's Contact Information
Phone
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