peggy stalhut

senior marketing director, marketing

About

* Revenue-focused marketing professional recognized for building brand awareness and achieving objectives through strategic, integrated programs that show a direct impact on the sales pipeline. * Expertise in marketing broadcast technology, managed networking services & SaaS, cloud/IP solutions, and A/V and digital signage solutions at leading satellite/fiber/cellular managed service providers and television broadcast technology manufacturers across enterprise, media, government, and maritime markets. * Hands-on leader with strong project management skills, confidence in managing senior stakeholders, comfort with working in virtual teams in a matrixed organization and the ability to manage multi-million dollar budgets and projects with competing priorities. SKILLS * Marketing Communications Planning * Strategic Brand Planning * Budget Planning * Tradeshow and Event Management * Public Relations * Channels and Field Marketing * Social Media Marketing * Content and Inbound Marketing * SEO Implementation * New Market Development * Go-to-Market Strategy * Advertising campaigns

Country

united states

City

northport

Industry

telecommunications

Skill

marketing communications, marketing strategy, streaming media, broadcast, digital media, public relations, marketing, digital video, trade shows, video, strategy, broadcast television, strategic partnerships, product management, integrated marketing, product marketing, television, digital signage, product development, new business development, media relations, channel partners, leadership, broadcast engineering, digital tv, email marketing, strategic planning, b2b marketing, b2c marketing, enterprise marketing, content marketing, digital marketing, search engine optimization, broadcasting, social media, seo audits, project management, trade show planning, strategic public relations planning, inbound marketing, kpi implementation, meltwater, content strategy, web analytics, google analytics

Experience

media and channels marketing

speedcast

2019-1 - 2019-6 · 6 mos

senior account manager

wall street communications

2006-1 - 2007-7 · 1 yr 7 mos

Responsible for the development, execution, and qualified success of the global public relations programs of industry-leading broadcast and professional video technology vendors.

senior marketing director, marketing

speedcast

2019-7 - Present · 7 yrs 3 mos

marketing communications manager

chyronhego

1997-1 - 2005-1 · 8 yrs 1 mo

Executed marketing communications and product marketing programs for Chyron broadcast graphics and Pro-Bel routing, asset management and automation solutions, as well as the launch of Chyron streaming services and ChyTV digital signage solutions.

channels marketing and marcom manager

harris corporation

2007-1 - 2012-1 · 5 yrs 1 mo

Developed revenue-focused,multi-tier programs for 80+ system integrators, resellers, dealers and manufacturer reps for Harris Broadcast s 5,000+ product portfolio of broadcast, AV and digital signage solutions. Competitively positioned Inscriber graphics within the portfolio and drive new sales. Member of the steering committee that introduced Harris Digital Signage as a highly scalable networking platform across multiple markets.

global marketing manager

globecomm systems inc.

2017-3 - 2019-1 · 1 yr 11 mos

Developed marketing plans that helped position Globecomm as a leading global satellite/fiber/cellular managed services provider offering IoT, cloud/IP and content management solutions, targeting decision makers across global government, media, enterprise, maritime and energy markets. Globecomm was acquired by Speedcast in January 2019.

marketing manager, the americas

evs broadcast equipment

2013-8 - 2016-1 · 2 yrs 6 mos

Strategically positioned EVS in the Americas as the live video production leader, increasing brand awareness to national and regional sports networks, remote production vehicles, professional and college stadiums and arenas, and news and entertainment broadcasters and producers.