Pedro Bridi

- Led the Travel vertical strategy, scaling Flights, Hotels, eSIM and Insurance into a cohesive ecosystem with focus on revenue growth, operational excellence, and long-term scalability. - Drove cross-product integration within Nubank to unlock ecosystem synergies, increase engagement of high-value customers, and expand the global travel value proposition through strategic partnerships.

- Built and scaled Nubank’s Travel vertical from zero, launching Flights & Hotels (OTA), Travel eSIM, and Travel Insurance as new revenue streams within the ecosystem. - Led end-to-end development of Travel Insurance from concept to launch in under one month, addressing a critical customer pain point and reaching ~80% attach rate in early cohorts. - Drove 25% penetration within the target audience for Travel eSIM shortly after launch, validating strong product-market fit. - Scaled Flights & Hotels platform to generate multi-million BRL GMV, capturing meaningful share of Marketplace volume and increasing engagement within high-value customer segments. - Designed and executed high-impact growth experiments (pricing perception, vouchers, funnel optimization), significantly increasing hotel conversion and repeat engagement. - Orchestrated record-breaking Black Friday campaign for NuViagens, achieving >4M BRL GMV through strategic installment offers and rapid cross-functional execution.

- First PM on the fraud team, consistently tapped to build from zero by establishing the product function and defining strategy. - Partnered with leadership to prioritize high-impact initiatives and clearly articulate product value. - Launched a scam-prevention feature that significantly reduced customer losses and improved trust. - Collaborated with operations to dramatically lower costs, enabling fraud model scalability.

- First hire on the Open Banking Squad, consistently tapped to build from zero by creating innovative use cases and shaping the platform from the ground up. - Launched the first phase of the Open Banking platform in full compliance with Central Bank regulations. - Delivered the squad’s first use case, expanding access to credit products and improving customer approval experiences. - Partnered with C-level executives to define the strategic direction of Open Banking, influencing key product decisions and long-term vision.

- Promoted twice in under three years, advancing from Analyst to Senior Consultant & Product Manager through consistent delivery of high-impact projects and strong client results. - Led digital transformation and product innovation initiatives across banking, telecom, and energy sectors. - Acted as Product Manager for multiple client projects, from discovery to delivery, applying agile methodologies and human-centered design. - Developed data-driven strategies to improve operational efficiency and customer experience. - Facilitated workshops and stakeholder alignment sessions with C-level executives to define product roadmaps and prioritize initiatives