PAVEL NADERSHIN

PAVEL NADERSHIN

Liveops Game Designer @ Artstorm

About

Lead Game Designer & Producer with 8+ years of experience in GameDev. I specialize in the full cycle of F2P and midcore project development (from concept to release), as well as LiveOps and deep monetization tuning. My key competencies: • Designing F2P economies and game balance. • LiveOps, A/B testing, monetization strategy development (Battle Pass, Gacha, Offers), and working with ARPU/LTV/Retention. • Managing game design teams (building departments from scratch, mentoring). • UI/UX design, system game design, and GDD writing. Successfully worked with genres: Midcore Action/PvP, Casual/Puzzles, Strategy. Able to make decisions based on product analytics (Tableau, Looker, Dev2dev) and create games that generate revenue.

Country

Russia

City

Kaliningrad

Industry

Computer Games

Skill

Monetization, Game Design, Product Management, Live OPS, Analytics, Game Development, Project Management, Project Management , Analitics, Game Design, Game Development, Игры, Проектирование уровней, Игры в социальных сетях, Баланс, Монетизация, Игровой дизайн, Процесс игры, Разработка игр, Мобильные игры

Experience

Artstorm

Liveops Game Designer

Artstorm

LinkedIn
2025-4 - 2026-2 · 11 mos

- Designing, launching, and analyzing the effectiveness of in-game events. - Creating and updating event schedules. - Configuring and optimizing offers, conducting A/B testing, and analyzing results. - Setting up and supporting monetization, launching new offers and promotions. - Working with analytics: monitoring key metrics (retention, ARPU/ARPPU, conversion, etc.), searching for growth points. - Developing and balancing the economy and in-game activities. - Preparing documentation (GDD), planning and implementing LiveOps. - Constant interaction with the analytics team and other departments. - Compiling and supporting updates (LiveOps roadmap). - Analyzing competitors and implementing best practices from other F2P projects. - Working with configurations, setting up and filling in.

Sociaro

Lead Game Designer

Sociaro

LinkedIn
2024-11 - 2025-4 · 6 mos

Калининград, Калининградская область, Россия

- Project development from scratch (preparation of project goals and development plans); - Writing and maintaining GDD (documents, tables); - Development of new worlds (internal logic and rules); - Formation and development of the game design department (growth points, tasks); - Participation in hiring (formulating requirements, conducting interviews, making decisions on the selection of specialists, forming a team); - Designing and developing the UI; - Creating a roadmap; - Distributing tasks among departments (game design, art, development, animation, level design); - Working with analytical data; - Preparing monetization and its methods.

Zebomba Games

Lead Game Designer

Zebomba Games

LinkedIn
2023-3 - 2024-7 · 1 yr 5 mos

Петрозаводск, Республика Карелия, Россия

- Writing and maintaining GDD (documents, tables); - Feature ownership; - Formation and development of the game design department (growth points, tasks); - UI design and development; - Creating a roadmap; - Distributing tasks among departments (game design, art, development, animation); - Planning, organizing, and supervising the work of the game design department; - Setting goals and plans for project development; - Balance; - Livops; - Working with analytical data; - Preparing monetization and its methods; - Conducting A/B testing.

HeroCraft Game Developer & Publisher

Producer

HeroCraft Game Developer & Publisher

LinkedIn
2022-5 - 2022-12 · 8 mos

Калининград, Калининградская область, Россия

- Forming a vision for the project; - Planning the development process; - Coordinating work within teams; - Setting tasks and monitoring their completion; - Creating GDDs for new mechanics; - Balancing; - Monetization; - Livops; - Developing and implementing features; - Working with analytical data.

HeroCraft Game Developer & Publisher

Lead Game Designer

HeroCraft Game Developer & Publisher

LinkedIn
2021-7 - 2022-5 · 11 mos

Калининград, Калининградская область, Россия

- Developing a vision for the project together with the producer; - Participating in discussions of all key project features, setting tasks for artists, game designers, and programmers; - Monetization; - Liveops.

HeroCraft Game Developer & Publisher

Геймдизайнер

HeroCraft Game Developer & Publisher

LinkedIn
2020-11 - 2021-7 · 9 mos

Калининград, Калининградская область, Россия

- Development and maintenance of design documents: concepts, mechanics descriptions, tables with calculations; - Calculations and adjustment of game balance. Difficulty curve, player and enemy parameters; - Development and adjustment of gameplay mechanics and features. - Development and maintenance of design documents: concepts, mechanics descriptions, tables with

Инди-студия

Гейм-дизайнер

Инди-студия

2017-2 - 2020-11 · 3 yrs 10 mos

Москва, Россия

- Development and writing of design documents; - Calculation of game balance; - Writing game quests; - Design of game mechanics: enemy behavior, character abilities.

Education

Novosibirsk State University (NSU)

Novosibirsk State University (NSU)

LinkedIn

Информатика и вычислительная техника

2005 - 2008 · 3 yrs

PAVEL NADERSHIN's Contact Information

Email

******@***.com

Phone

(**) *** ****

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