Pavel Kandulinsky

Senior User Acquisition Manager @ SayGames

About

User Acquisition | Performance Marketing | Mobile Growth  📌 7+ years of experience in performance marketing 📌 Strong expertise in Google Ads, Meta Ads, Applovin and other networks 📌 Managing $7-figure monthly budgets 📌 Driving global UA strategy across all major WW markets

Country

City

Belarus

Industry

Marketing & Advertising

Skill

Google Ads, Facebook Ads

Experience

Senior User Acquisition Manager

SayGames

2025-12 - Present · 10 mos

Senior User Acquisition Manager

FreePlay

2025-9 - 2025-11 · 3 mos

Senior User Acquisition Manager

X-FLOW

2019-8 - 2025-8 · 6 yrs 1 mo

- Launching and managing UA campaigns across Google, Meta, ad networks, DSPs, rewarded channels, etc. - Analyzing data to optimize campaigns for growth while meeting ROI goals - Working closely with creative, monetisation, product, analytics, legal teams - Build and maintain eﬀective partnerships - Assist with onboarding and mentoring of new team members

Marketing Specialist

ZIZOR.org

2018-1 - 2019-8 · 1 yr 8 mos

Belarus

- Lead generation for businesses - Created landing pages for businesses in a team with designers and developers - Conducted market researches to find data about consumer requirements, trends, competitor oﬀers and product specifications - Analysed marketing data (cost per leads, conversions, etc.) - Worked in a team with traﬃc managers to reach target audience - Tracked results of each projects and provide feedback for both management and clients