Paulina Szulc

• Zarządzanie operacyjne siecią 200 sklepów własnych i sklepów franczyzowych (+700 osób). • Realizacja strategii sprzedaży oraz zarządzanie P&L całej sieci. • Kierowanie zespołami operacyjnymi i rozwój menedżerów regionalnych. • Współpraca z funduszem inwestycyjnym i transparentne raportowanie wyników. • Prowadzenie organizacji przez zmiany: rebranding, reorganizacja struktur, modernizacja standardów. • Rozwój i standaryzacja modelu franczyzowego oraz wsparcie partnerów w realizacji celów. • Wdrażanie nowych procesów operacyjnych i sprzedażowych; optymalizacja procedur oraz budowa efektywnych modeli pracy. • Otwieranie nowych lokalizacji: analiza potencjału, koordynacja przygotowania i realizacji otwarć. • Zarządzanie projektami ekspansji, modernizacji i remodelingu sklepów.

- Comprehensive management of the Fossil Group subsidiary in Poland - Achieving annual sales and margin targets - Work closely with the global management team to develop strategies for new product and category launches in EMEA - Creating and executing a local sales strategy focused on revenue growth and distribution channel development for Fossil Group's own (Fossil, Skagen) and license brands (Michael Kors, Diesel, Emoprio Armani, AX, Puma, DKNY, Kate Spade) - Management of an extensive wholesale distribution network in Poland covering more than 150 customers including 350 retail outlets, online stores and marketplace - Responsibility for developing and managing sales budget, including allocation of funds for marketing campaigns, team training and other sales support activities - Responsibility for the company's financial results and profitability (P&L) - Effective management of a distributed sales team, motivating it to achieve goals, developing employees' competencies and building a strong and effective team - Managing international support teams (Marketing, GTM, Logistics, HR, Finance, IT) in a matrix structure - Monitoring sales performance, tracking key indicators and identifying areas for improvement. Based on the data, make decisions to optimize sales activities - Negotiate and manage contracts with key customers and business partners to achieve favorable commercial terms and long-term business relationships - Monitoring market changes, analyzing consumer and industry trends, and adjusting sales strategy to meet current customer needs and expectations - Regular reporting of company performance and sales team activities to the Board of Directors at headquarters in Germany and Switzerland - Managing change within the organization

- Distribution management in 20 Eastern European markets (Ukraine, Kazakhstan, Belarus, Armenia, Georgia, Lithuania, Latvia, Estonia, Azerbaijan, Uzbekistan, Serbia, Bosnia and Herzegovina, Slovenia, Kosovo, Montenegro, Albania, Croatia, Macedonia, Moldova, Bulgaria). More than 200 Pandora stores - Concept Store and Multibrand. - Implementation of sales targets in subordinate markets in EE - Preparation of the sales budget taking into account the distribution of distributors and markets in cooperation with the finance department - Develop sales strategies and marketing activities to increase brand recognition in markets, develop business and support distributors - Negotiate and manage franchise and distribution agreements in EE markets - Develop distribution in EE by opening new stores, analyzing locations (cities, shopping centers, competition, market potential, etc.) - Responsibility for product presentation in stores (VM) - Launching new products and collections (7 per year) in subordinate markets - Analysis of markets' needs, creation and implementation of action and training plans for Partners and their teams - Regular visits to distributor markets - Supporting Partners with logistics, export documentation and customs procedures in close cooperation with the distribution center in Hamburg - Monitor distributor order fulfillment levels based on sales proposals, margins and purchase forecasts

- Comprehensive management of STENDERS subsidiary in Poland (100+ people) - Management of the retail network in the domestic market (20 own stores) - Creating and implementing a local sales strategy focused on revenue growth, increasing customer satisfaction and developing new sales channels: online and B2B - Responsibility for the company's financial performance and profitability (P&L) - Collaborating with shopping malls, negotiating terms and conditions: lease extensions, opening new locations, relocations and closing unprofitable stores - Managing, motivating, developing competencies and conducting periodic evaluations of employees to increase sales and ensure business efficiency - Launching new products and collections on the market in cooperation with influencers - Monitoring market changes, analyzing consumer and industry trends - Working closely with STENDERS headquarters in Latvia

Award: General Manager of the year 2012

Comprehensive program covering modern and practical skills in management, with a focus on human resource management, brand management, marketing communications and market strategy creation, taking into account the latest trends and tools. The program combines a solid theoretical foundation with practical workshops, providing comprehensive development of managerial competencies.