Patty Cadena

*Re-alignment of inventory both mix and value *Developing of Supply Chain efficiencies

*Excelled at building strong customer relationships to achieve maximum service levels and sales growth, with YOY increase of nearly 200% *Conducted business analysis to drive top sales through optimized assortment *Developed blade sales corporate campaign to be used through Omni-channel marketing *Collaborated with key customer to develop an extensive Technical Training program used for all customers and new team members

*Built and nurtured strong vendor relationships to collaborate on successful product launches and marketing activations. *Analyzed data, reported findings and executed changes of category strategy including Ecom and in-store assortments. *Sourced new category potentials including white space opportunities while driving growth with current vendor partners. *Collaborated with JCP internal partners on back bar, pricing, marketing, merchandising, logistics and store operations. *Negotiated with brands on promotional pricing strategy supporting key initiatives

*Responsible for leading and enabling a team of associates to deliver the best possible customer experience in the store *Coaching team members, managing performance, ensuring adequate department coverage and customer flow. *Planning, scheduling, monitoring, and successfully implementing all non-selling operations in the front end of the store *Procurement of store supplies and maintenance of POS equipment

*Responsible for achieving personal sales goals as well as driving for department increase while being committed to providing an exceptional customer experience. *Supervision of team, sales training to drive increase, and promote a team space while supporting a commission environment. *Support promotional and merchandising standards to drive success. *Aggressive inventory management to ensure loss product and lost sales are limited ​

*Drove sales of men's grooming and fragrance through education and events, currently running a double digit increase versus a continuing decrease in overall store sales. *Inventory management of categories *Re-merchandise of area for proper flow and to hide stock-outs *Rotate POS impulse items for a fresh perspective and to stay on trend. *Partner with Beauty team on key initiatives.

*Drove increases through innovative programs built specifically for each sales channel. *Indentified opportunities and initiated a paradigm shift in prospecting and sales engagement approach. *Aligned support process including strategy, sales presentations, territories and communication process to benefit the Key Account (professional distribution)

* Drove execution of marketing programs that increased share of wallet by 6.7% for a sales team of over 500; *Instituted programs targeting specific customers based on strategic analytics; *Developed tools to aid sales process through collateral, merchandising, new sales techniques and education; *Increased profit contribution through development of manufacturer sponsored programs; *Implemented and managed Box as a corporate communication piece. *Maintained positive business relationships with over 50 vendor partners.

*Copy wrote 16-24 page monthly sales catalogue with over 250k in distribution; *Executed in store activities including demos, education and grand-opening events for 137 locations; *Devised education curriculum for store managers through sales meetings and study guides *Implemented promotional and in-line visual standards (planograms) for stores; *Developed monthly incentives that drove sales in focus products.

*Increased gross margin from 55% to 61% through aggressive promotional buying and vendor negotiations; *Developed stores from typical beauty supplies to lifestyle focused through sourcing of new categories thereby increasing the average-unit-sale from $48 to $55; *Increased inventory turns through stock management while ensuring sales increases as stores continue to open; *Leadership member of the company that grew from 9 stores to 54 at time of departure with over 32 million in sales