Patrisha Rualo

• Produced over 60+ large-scale events with budgets ranging from $500k to $1MM budget. • Oversaw end-to-end event logistics, including VIP client travel, and social activations across 24+ cities. • Managed 20+ contracted room block accounts at once and collectively over $2 million in room revenue. • Successfully sourced vendors to help manage customization for clients and company needs. • Maintained a comprehensive database of vendors, contracts, and venue policies for multiple clients at a time. • Delivered VIP event logistics from guest travel coordination to on-site hospitality.

• Managed multi-channel brand campaigns with audiences of 3K–117K, ensuring content is aligned with brand objectives and target demographics. • Oversaw campaign timelines, deliverables, and partner coordination, maintaining alignment across marketing, events, and hospitality initiatives. • Utilized Social Commerce, Tailwind, and Airtable to track performance metrics, forecast engagement trends, and inform strategic planning. • Developed and maintained detailed content and activation calendars to synchronize campaign launches with key events and partnership milestones

• Created Outlier Relations to help small businesses establish their social media brand identity. • Formed unique social media strategies for clients to increase engagement by 40%. • Use new and creative approaches to branding and getting audience attention. • Helped clients monitor marketing progress and assisted with any problems that arose

• Created and managed tailored project schedules to align resources, timelines, and client needs. • Coordinated cross-functional teams and external vendors to ensure compliance with project standards and objectives. • Developed visual planning materials to support clients ideas and future project design. • Maintained a centralized digital planning system to streamline data management and support complex, multi-day projects.

• Managed 50–75 VIP client accounts per month, managing end-to-end logistics and execution of complex travel, expense, and experience itineraries. • Maintained and tracked detailed client records and billing through OPERA, ensuring accuracy across multiple active projects and budgets. • Coordinated luxury service delivery with discretion, balancing five and six-figure budgets and complex client preferences. • Managed vendor communications and scheduling to deliver elevated guest experiences both on and off property.

• Core team member to open up Vuori's sixth location and first store in Los Angeles. • Drove sales by consistently meeting Vuori’s three key performance indicators and delivering a high-quality guest experience. • Developed advanced knowledge of Vuori’s brand ethos, product line, and materials to provide informed and personalized client guidance. Received, processed, and stocked weekly shipments ranging from 200–2,000 units while maintaining accuracy and efficiency. • Managed SOS and damaged inventory logs to support accurate inventory counts and timely product resolution.

- Assisted in scheduling e-mail newsletters for upcoming local events around Malibu, California. - Helped keep up to date with logging clients for potential advertising deals. - Worked on bi-weekly articles for "Best Of.." section in Malibu. - Conducted ongoing research for travel industry to keep up with current trends - Assisted Editor in Chief by managing social media content via Instagram. - Run general industry related errands, such as answer phone inquiries and oversee mail deliveries.

-Concentration in Political Sociology and understanding the wider political and economic context in which groups function. -Studied both qualitative and quantitative research methodology. -Conducted research for, "Technological Innovations and its Effects in Social Interaction" in a qualitative level. -Frequently participated in surveys for the College of Social and Behaviorial Sciences.

-2018-2019 semester term was aimed to focus on Asian Relgiousities among Asian American societies. -Conducted research study on Homosexuality in the Filipino American Catholic Community.