Patrick Jeffrey

Patrick Jeffrey

Global Vice President, LIONS Advisory @ LIONS

About

I lead the Advisory division at LIONS, a business that works closely with brand marketers to help them drive growth through creativity. The data tells a clear story: creativity is one of the most powerful levers a brand can pull to influence topline revenue growth and profitability. Yet the word 'creativity' can also feel either too vague or too daunting to approach with confidence. LIONS Advisory leverages the intelligence, data and talent of Cannes Lions, Contagious, WARC and Effie to help brand marketers build the culture and internal capabilities that make creativity inevitable. Through a powerful diagnostic and benchmarking exercise, we can pinpoint the blockers and challenges within your organisation and then build the tools, processes and knowledge to elevate your output and grow your brands over the long-term.

Country

United Kingdom

City

London

Industry

Marketing & Advertising

Skill

Marketing Communications, Digital Marketing, Writing, Marketing Strategy, Technology, News Writing, Non-traditional Marketing, Marketing, Relationship Marketing, Digital Strategy, Integrated Marketing, CRM, Social Media, Magazines, Strategy

Experience

LIONS

Global Vice President, LIONS Advisory

LIONS

LinkedIn
2024-9 - Present · 2 yrs 1 mo

London, United Kingdom

Lead the LIONS Advisory division, bringing together the best of the Cannes Lions, Contagious, WARC and Effie Advisory teams into a unified and collaborative offering for our clients

Contagious

Managing Director

Contagious

LinkedIn
2023-11 - Present · 2 yrs 11 mos

London, England, United Kingdom

I lead the Contagious business, overseeing the P&L as well as the day-to-day operations across commercial, product, content and marketing.

Contagious

Managing Partner - Operations & Innovation

Contagious

LinkedIn
2022-1 - 2023-11 · 1 yr 11 mos

Ran Operations and Innovation at the company. Managed and maintained all digital platforms. Developed new product ideas that aligned with company goals - then built and launched them.

Contagious

Head of Advisory - Global

Contagious

LinkedIn
2020-1 - 2022-1 · 2 yrs 1 mo

London, England, United Kingdom

Headed up the global Advisory practice. Managed the team, oversaw workflows, collaborated with commercial team on the P&L and helped set and implement department goals and strategy.

Contagious

Head of Advisory - UK

Contagious

LinkedIn
2018-10 - 2020-1 · 1 yr 4 mos

Led a team of UK-based strategists that specialised in delivering inspiration, training and consultancy projects for some of the world's biggest brands.

Contagious

Editor

Contagious

LinkedIn
2017-5 - 2018-10 · 1 yr 6 mos

London, United Kingdom

Headed up the Editorial team and oversaw the content output across all Contagious products, both online and in print. Line-managed a team of 8 researchers, writers and editors.

Contagious

Head of Trends

Contagious

LinkedIn
2016-6 - 2017-5 · 1 yr

London, United Kingdom

Established the new Trends division at Contagious. Responsible for spotting and developing new trends in creativity and technology, and delivering these to marketers around the world (in print and in person).

Contagious

Senior Writer

Contagious

LinkedIn
2014-8 - 2016-5 · 1 yr 10 mos

London, United Kingdom

Wrote in-depth features and best-in-class marketing case studies. Helped the team ensure all internal editorial targets were hit each week.

Contagious

Staff Writer

Contagious

LinkedIn
2012-8 - 2014-7 · 2 yrs

London, United Kingdom

Covered the world's most innovative and creative companies. Interviewed agency heads and CMOs to uncover the insights behind the world's most accomplished marketing ideas.

Idea Generation

Strategist

Idea Generation

LinkedIn
2011-1 - 2012-7 · 1 yr 7 mos

London, United Kingdom

Creative lead on a selection of the agency's most-valued brand accounts. Responsibilities included devising and pitching ideas, agreeing upon the strategy and overseeing the delivery of the projects. This included devising experiential ideas for Beck's beer to support the TV work created by Mother; Planning a year-long creative strategy for Absolut vodka; and working with JLL to increase footfall and media awareness of its key shopping centres throughout the UK.

Idea Generation

Project Manager

Idea Generation

LinkedIn
2009-9 - 2011-1 · 1 yr 5 mos

London, United Kingdom

Tasked with delivering projects, on time and on budget for a range of cultural events. These included organising an exhibition and talks series for EMI and Blur to celebrate the band's 21st Anniversary and new album; launching a nationwide photography competition for the British Beer and Pub Association to celebrate Pub Life; and working with Zippo to programme a three week experiential campaign in association with Mick Rock, The Man Who Shot the 70's.

Education

The University of Manchester

The University of Manchester

LinkedIn

History

2007 - 2008 · 1 yr

Skewed as much towards anthropology as history; specialising in international migration and refugee studies

The University of Manchester

The University of Manchester

LinkedIn

History

2004 - 2007 · 3 yrs

Patrick Jeffrey's Contact Information

Email

******@***.com

Phone

(**) *** ****

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