Patricio De La Garza Morales

Business Intelligence Manager @ TVCenLínea.com

About

Economist and lawyer. Founder of Analytika, online teaching platform with over +5,000 students worldwide. Experience as a business analyst who has worked in consulting projects that include: strategic and commercial planning, corporate governance and costs analysis. Currently doing a MBA at IPADE Business School.

Country

Mexico

City

Monterrey

Industry

Higher Education

Skill

Artificial Intelligence (AI), Machine Learning, IT Project & Program Management, IT Project Leadership, Information Systems Project Management, Microsoft Excel, Microsoft Power BI, Python, SQL, Business Ownership, Education, Social Media, Content Strategy, Platform, Data Engineering, Data Maintenance, Microsoft Fabric, Project Management, Análisis de datos, Research

Experience

Business Intelligence Manager

TVCenLínea.com

2026-2 - Present · 8 mos

Монтеррей, NLE

Project Manager

TVCenLínea.com

2025-6 - 2026-4 · 11 mos

Monterrey, Nuevo León, Mexico

Data Engineer

TVCenLínea.com

2024-6 - 2025-5 · 1 yr

Monterrey, Nuevo León, Mexico

I design, build, and optimize data infrastructure to ensure efficient data collection, transformation, and access. Key accomplishments include: - Developed ETL Processes with structured data models and built complex pipelines within the Microsoft Fabric ecosystem. - Monitored and optimized data infrastructure for scalability and efficiency, implementing solutions to resolve performance bottlenecks. - Created Power BI dashboards that visualize KPIs, delivering clear insights to upper management and driving data-driven decisions. - Leveraged SQL, DAX, and M in creating tailored data solutions, maintaining a focus on efficiency and precision.

Founder

Analytika

2021-1 - Present · 5 yrs 9 mos

Monterrey, Nuevo León, Mexico

Founded an educational platform with the goal of teaching data analytics using Excel, Visual Basic and Power BI. Teaching Excel, Visual Basic and Power BI courses for 5,000+ students (and growing) from all around the world. Established a social media presence and gathered a community of 1,500,000+ (and growing) followers.